Regional Sales Manager (Aftermarket Sales & Services) - North East USA

ATS Automation

  • Newark, DE
  • Permanent
  • Full-time
  • 22 days ago
Regional Sales Manager for any of the following areas: New York, New Jersey, Pennsylvania, and Massachusetts. Will work remotely but must be able to travel up to 70% of the time to customer sites and ATS facilities.There is no relocation offered for this role. Candidate must live within the geographic region listed above.OVERVIEW:ATS’ Global Services team is a dynamic, change-leading team that drives the delivery of value-driven Services to our customers worldwide. Services is a growing component of the overall delivery of value to ATS’ customers globally and offers an opportunity for an opportunistic individual to create a well-defined offer structure of high-value service solutions to drive ongoing value.The Regional Sales Manager (RSM) is responsible for driving sales growth within a defined geographic region by identifying new business opportunities, managing strategic customer relationships, and delivering tailored automation service solutions. This role requires a deep understanding of industrial automation systems, a strong technical acumen, and the ability to communicate complex service offerings in a clear and compelling way.RESPONSIBILITIES:
  • Develop and execute a regional sales strategy aligned with company goals and market opportunity.
  • Identify and pursue new business opportunities within the region, including OEMs, and end-users.
  • Build and maintain strong relationships with key customers, engineering teams, and procurement stakeholders.
  • Promote a portfolio of automation service solutions, including preventive and predictive maintenance, remote support, spare parts programs, and digital service platforms.
  • Lead complex solution selling engagements by coordinating with internal technical and account teams, subject matter experts, and project managers.
  • Prepare and deliver compelling proposals, presentations, and contract negotiations.
  • Forecast regional sales performance, maintain CRM data integrity, and report on pipeline activity.
  • Monitor market trends, customer needs, and competitor activity to inform sales strategies and service development.
  • Participate in trade shows, industry events, and customer forums to promote brand awareness and thought leadership.
  • Ensure that all business activities are performed with the highest ethical standards and in compliance with the ATS Code of Business Conduct.
QUALIFICATIONS:
  • Bachelor’s degree in Engineering, Business, or a related field; technical background preferred.
  • 5+ years of B2B sales experience, ideally in industrial automation, engineering services, or manufacturing technology.
  • Proven track record of exceeding sales targets and growing key accounts.
  • Strong understanding of automation technologies (PLCs, robotics, SCADA, etc.) and associated services.
  • Ability to navigate complex sales cycles and influence technical and executive stakeholders.
  • Excellent communication, presentation, and negotiation skills.
  • Self-starter with strong organizational and time-management capabilities.
  • Willingness to travel regionally up to 70%.
PREFERRED EXPERIENCE:
  • Experience selling high-value services such as predictive maintenance, condition monitoring, or reliability programs.
  • Familiarity with digital manufacturing platforms, IIoT, or smart factory concepts.
  • Use of CRM platforms for pipeline and activity management.

ATS Automation