Analyst
Blue State
- Oakland, CA
- $74,000-89,000 per year
- Permanent
- Full-time
- Collect and analyze data for your client portfolio, including but not limited to: paid media performance, web traffic and user behavior, and email and mobile marketing.
- Analyze customer and supporter trends such as retention rates, long-term and lifetime value and other metrics that will help inform acquisition, development, and growth strategies.
- Identify key performance indicators, plan measurement strategies, set performance benchmarks, and craft reports with data integrity.
- Analyze primary research data, such as survey results and CRM data, to glean insights and learnings relevant to our client.
- Transform your analysis into data and insight narratives to make actionable optimizations and inform the bigger strategy.
- Develop effective and persuasive presentations and memos demonstrating the value of our work for client teams. Effectively present the content of these documents to both internal and external teams.
- Unlimited time-off (inclusive of sick, personal, and vacation days)
- $1,000 annually in professional development funds
- Competitive health, dental, and vision insurance
- Inclusive family planning coverage, including fertility, surrogacy, and adoption benefits
- Flexible and health savings accounts
- 401K & employer match
- Generous paid holiday schedule
- 12-week fully-paid parental leave for all parents-to-be
- Short-term and long-term disability insurance
- Pre-tax commuter benefits
- Remote work flexibility
- 2+ years of experience in digital analytics ideally with direct experience working on direct response or fundraising campaigns, with an emphasis on acquisition and optimization of results and ROI.
- An active and engaged collaborator who shares knowledge and asks for help when appropriate. Contributes to a supportive, inclusive, respectful, and productive environment.
- A curious, organized, methodical, and proactive mind. You like to use substantiated data to both identify and solve problems, rather than trust your gut alone. And you have the ability to clearly articulate performance, trends, and opportunities both in person and in writing.
- Experience with basic SQL commands (selects, joins, conditional statements, etc.) and data analysis skills in Excel or Google Sheets are essential.
- Knowledge of paid media analytics, with experience of working with data from paid search, paid social and programmatic display. Experience with dashboarding and reporting using solutions such as Google Data Studio, Tableau, Supermetrics etc an advantage.
- Experience with web analytics suites such as Google Analytics or Omniture is essential.
- Experience with A/B testing solutions such as Google Optimize, Optimizely, or equivalent is desirable.
- Some knowledge in information architecture tools such as BigQuery, dbt Cloud, and GitHub preferred.
- Experience with statistical methods (significance testing, regression analysis, etc) and/or additional programming languages (such as R or Python) is desirable. If you're keen but haven't had the opportunity, we welcome those interested in learning as well!