
Associate Director, Media Planning
- New York City, NY
- $100,000-120,000 per year
- Permanent
- Full-time
- Provide excellent client service by being responsive, accountable, and detailed oriented
- Present media plans, post analyses, and other deliverables to clients
- Manage, mentor, and motivate direct reports to encourage their professional development while providing daily supervision and guidance
- Manage workflow, deadlines, and interactions with strategy team, creative partners, clients, and other external teams
- Responsible for all work product created by team of direct reports
- Provide higher level of insight and analysis to campaign performance - drawing insights and actions from data
- Set the tone and strategic direction of the team; built around growth and application of learnings
- Build sound strategic frameworks that ladder to client business goals
- Bring proactivity and leadership to the clients and the team
- Be the voice for creating great work
- Understand and direct multiple user touch points that can influence creative and messaging strategies
- Own consumer insights and inspire tactical representations of strong, clear media strategies
- Manage planning resources
- Maintain communication and develop strategic partnerships with key partners - clients, partner agencies, peers, etc.
- Bachelor's degree in Communications, Advertising, Media and/or related field
- Minimum 6 years of experience in media planning that involves broadcast and OOH planning
- Deep experience working in and leading integrated team
- Experience with innovative or custom program development
- Ability to make operational and investment recommendations and decisions
- Be passionate and want to lead and inspire a team of soldiers
- Must love close relationships with clients and be able to identify and run towards the future and not simply deliver “the ask”
- High level of competency in Account Management and client service
- Professional presence; can lead a team by example
- Excellent presentation skills - A thorough understanding of marketing communication channels (including digital)