
Vice President, Sales Strategy
- Lexington, KY
- Permanent
- Full-time
- Strategic Blueprint & Roadmap Development: Design, develop, and own the multi-year sales strategy, including market segmentation, GTM models, sales motions, and resource allocation. Translate corporate objectives into clear, actionable sales initiatives and a comprehensive strategic roadmap.
- Market & Competitive Intelligence: Lead in-depth analysis of market trends, competitive landscapes, customer needs, and internal sales performance data to identify new growth opportunities and strategic imperatives.
- Sales Performance Optimization: Identify key levers for sales productivity, efficiency, and effectiveness. Develop and implement frameworks for sales process optimization, pipeline management, forecasting accuracy, and sales methodology adoption.
- Cross-Functional Strategic Alignment: Collaborate closely with Marketing, Product, Finance, and Operations to ensure a unified strategy that supports sales objectives and drives synergistic growth across the organization.
- Sales Enablement & Tooling Strategy: Define the strategy for sales enablement programs, training initiatives, and technology adoption (e.g., CRM, sales automation) to empower the sales force and maximize productivity.
- Measurement & Evaluation: Establish robust KPIs and reporting mechanisms to rigorously track the effectiveness of strategic initiatives, derive insights, and recommend necessary adjustments to the sales strategy.
- Special Projects & Innovation: Spearhead critical strategic projects and explore innovative approaches to sales, ensuring we remain at the forefront of sales best practices and technology.
- Bachelor's degree in Business Administration, Sales, or a related field (MBA highly preferred).
- Minimum 10+ years of progressive experience in sales strategy, sales operations, or management consulting within a sales context, with a strong emphasis on strategic planning and execution.
- Proven track record of designing, implementing, and scaling sales strategies that significantly impact revenue growth and market share.
- Deep analytical capabilities with a strong proficiency in data analysis and visualization tools (e.g., Salesforce, BI platforms) to derive actionable insights from complex datasets.
- Exceptional communication, presentation, and interpersonal skills, with the ability to influence and align diverse stakeholders at all levels, including executive leadership.
- Demonstrated ability to think critically, anticipate challenges, and develop proactive, data-driven solutions in a dynamic, high-growth environment.
- Experience in developing and leading high-performing teams, fostering a culture of strategic thinking, continuous improvement, and innovation.
- A strong understanding of sales methodologies, GTM strategies, and the operational rigor required to implement strategic initiatives successfully.