
Senior Product Manager, US Marketing Downstream Manager
- Saint Paul, MN
- Permanent
- Full-time
- Utilize research, data, and analytics about the market and the product to inform product and commercial strategies
- Identify key market access barriers and work with cross-functional partners on solutions to improve adoption and speed to market
- Facilitate successful account launches and tracking key launch metrics
- Communicate launch progress, updates, and key information to leadership and the sales team
- Develop segmentation, positioning, and messaging to more effectively communicate value to key stakeholders
- Build promotional campaigns and customer engagement initiatives alongside marketing and medical education partners
- Build relationships and drive alignment with key cross-functional and cross-divisional partners
- Collaborate and align with marketing team counterparts and cross-functional team members to ensure a coordinated plan to deliver overall revenue and profit objectives, as well as product forecasting
- Develop a robust understanding of the portfolio, LAAC procedure, and relevant clinical evidence to present to customers at tradeshows and in-person visits
- Engage key customers through in-person visits, focus groups, and other needed services
- Support marketing and other functions with annual planning & budgeting
- Undergraduate degree (BS/BA)
- 5+ years of relevant experience in product management, sales, and/or consulting
- Proficiency with MS Excel and MS PowerPoint
- Ability to travel up to 20% of the time
- Masters of Business Administration (MBA) degree
- Strong leadership skills and the ability to articulate a launch plan and influence key stakeholders and organizational leaders
- Prior experience launching medical device or Imaging products preferred
- Strong communication & execution skills with the ability to take initiative
- Entrepreneurial spirit that can be flexible and operate independently with little direction
- Experience building relationships with key customers and business stakeholders
- A natural curiosity and a tendency to seek understanding and surface insights
- Ability to challenge the status quo, think differently, and good instincts to predict future customer needs
- Demonstrated success leading in a team environment, ability to create an atmosphere of enthusiasm, commitment, and trust
- Ability to work in a fast-paced environment as an individual contributor and effectively in a team-based environment while managing multiple priorities