Marketing Program Manager Hispanic Strategies Remote

Beacon Roofing Supply

  • Herndon, VA
  • Permanent
  • Full-time
  • 1 month ago
Be part of the winning team! Beacon is aiming to be the #1 building materials distributor in North America, and we need YOU to get there.Joining Beacon Building Products as a Marketing Specialist – Hispanic Strategies means becoming part of a values-driven organization. Our core principles guide everything we do: putting people first, prioritizing safety, doing what's right, taking pride in our work, continuously improving, and making significant strides towards a more sustainable future.Be part of BUILDing a better tomorrow with Beacon, a leading Fortune 500 distributor of roofing materials and complementary building products in the United States and Canada. At Beacon, you'll be part of a company committed to making a difference.What you will earn:
  • Competitive Pay with Bonus Eligibility: We make sure that your hard work is recognized.
  • Medical, Dental, and Vision Benefits: Experience the peace of mind that comes with our comprehensive benefits package designed to prioritize your well-being.
  • Employee Stock Purchase Plan (ESPP): Bolster your financial growth. Invest in your future and become a stakeholder by purchasing company shares at a 15% discount twice annually.
  • 401(k) Match: Ensure a secure future with fair matching of your retirement contributions.
  • Paid Leave: Recharge and find work-life balance, flexible parental leave for quality family time, generous sick leave, and enjoy paid time off, company holidays, and floating holidays to unwind and pursue personal interests.
  • Paid Training and Advancement Opportunities: Open doors to exciting possibilities by engaging in our dynamic learning programs, which include the opportunity to earn valuable certifications.
What you will do:The Marketing Program Manager will be responsible for planning, implementing, and executing Hispanic marketing strategies, with a focus on digital communication, branch engagement and live events. This position will work cross-functionally with other marketing teams (Brand, Digital, Market Research, etc.) to help build out core projects. This will require a strong ability to project manage and the capability to complete multiple projects with minimal oversight. We are seeking a strong leader to help us expand our presence withSpanish-speaking contractors. The Marketing Specialist will report directly to the Director of Marketing.
  • Develop, assist, and manage the execution of key Beacon internal and external strategic promotions, specifically targeting Hispanic contractors.
  • Support the Sales and Operations teams at Beacon through strategic tactics and key projects. Key project examples could include:
  • Develop Hispanic sales tools and materials.
  • Develop strategic promotions that drive trial and growth of targeted customers; includes development of creative ideas, management, execution, and after-action analysis.
  • Addressing local / regional sales opportunities through key tactics
  • Assist in the development and execution of conferences and events targeting the Hispanic customer base, both current and prospective.
  • Work with key manufacturers (GAF, OC, CertainTeed, etc.) to develop co-managed programs.
  • Plan and execute events for new customers as entry point marketing.
What you will bring:
  • Bachelor’s degree
  • 100% fluency in written and conversational Spanish with translation capabilities.
  • 4+ years of experience in Marketing or related skillset
  • Proven ability to develop plans, , execute strategies, and deliver projects on time.
  • Strong project management skills
  • Highly Capable of working and excelling in a cross-functional environment
  • Experience with Spanish-speaking consumers / customers
  • Proficient skill with Computer Microsoft applications (Word, Excel, Outlook, and PowerPoint).
  • Professional written and verbal communication skills.
  • Ability to work independently.

Beacon Roofing Supply