
Director, Global Marketing Solid Tumors
- Princeton, NJ
- Contract
- Full-time
- Proactively identify and create strategies to enhance the life-cycle plan to maximize the potential of a late-stage oncology asset.
- Lead and develop global marketing strategies working closely with the R&D and clinical teams.
- Implement core aspects of the Global Commercialization Strategy in line with the compound development strategy that ensures successful product launch and uptake across global markets.
- Responsible to coordinate with regional and development teams to ensure a cross-functionally aligned strategy, specifically relating to: global brand plan (definition of lead and follow-on markets, where to play and how to win), global value and access dossier and pricing strategy, LRP / forecast
- Responsible to develop and socialize deep disease area ecosystem understanding (TPP benchmarks, patient flow, patient journey, current and emerging competitive landscape, and future access landscape)
- Responsible to create market development initiatives including unbranded disease area & MOA education, stakeholder relationships
- Direct the analysis of the business; oversee the identification of key segments, business drivers, priorities, and growth opportunities
- Collaborate with regional markets to ensure synchronized efforts on creation of regionally led marketing initiatives and promotional strategy
- Assists in managing the marketing budget ensuring effective allocation of resources
- Bachelor’s degree required; advanced degree preferred.
- 12+ years of experience in pharmaceutical or biotech marketing, with a significant focus on oncology, especially solid tumors.
- Strong analytical skills and strategic thinking, with the ability to translate complex scientific information into compelling commercial strategies.
- Demonstrated success in developing and implementing global marketing strategies for oncology products.
- Strong leadership and communication skills
- Comfortable working in a fast-paced, dynamic environment, and capable of making decisions amidst uncertainty.
- A collaborative mindset and the ability to work effectively across functions and regions to achieve shared goals.
- Exceptional ability to analyze market insights and integrate them into effective brand and commercial strategies.
- Thorough understanding of oncology drug development.
- Proven leadership skills, capable of matrix management and influencing without direct authority; exceptional communication skills are essential.
- Create and execute market entry and brand strategy for new oncology products, focusing on gynecological tumors.
- Foster relationships with key opinion leaders, patient advocacy groups, and professional societies to enhance brand visibility and support.
- Demonstrated success in pre-launch and launch phases of oncology products, with a deep understanding of the solid tumor landscape.
- Resourceful, decisive, and proactive approach to managing multiple priorities in a fast-growing organization.
- Ability to travel globally up to 25%