Director - Marketing & Sales

Bedgear

  • Charlotte, NC
  • Permanent
  • Full-time
  • 1 month ago
Job Title: Director - Marketing & SalesDepartment: SalesReports to: VP - Marketing & SalesHours Available: Full-timeFLSA Class: ExemptEEO1 Classification: Sales WorkersSalary Range: $90,000 – $130,00.00 (Actual compensation will be determined based on experience, location, and other factors permitted by law) + BonusGrade: 8Why Work @ BEDGEAR?If you’re looking for a career and not just a job, BEDGEAR provides a work environment that accelerates growth for all its team members. Keeping up with the everyday challenges of a fast-growing consumer goods company demands a team of all-in players, who are focused on continuous improvement, collaboration, leadership, and have a growth-mindset. If you want to elevate yourself personally and professionally, surrounding yourself with others that share the same values, beliefs, and behaviors will provide the support and extra push to reach new heights and smash new goals. At BEDGEAR you can expect to find successful teammates who exemplify our core values of being:HUNGRY - HUMBLE - CURIOUS - CLEVER - COMMITTED - HUMANITARIANJob SummaryThe Director of Marketing & Sales at BEDGEAR is responsible for driving brand awareness, sales growth, and in-store excellence within designated national and regional retail partners. This role builds and nurtures relationships with key decision-makers across multiple levels of retail organizations and leads cross-functional efforts in assortment planning, in-store experience, education, and account-specific marketing. As a senior brand ambassador, the Director acts as a retail strategist, sales closer, and program architect across key accounts and national events.Essential Functions (include but not limited to):
  • Build, develop, and manage a team of field representatives who own account management and territory growth for their respective geographies
  • Build and maintain high-impact relationships with retail decision-makers, including executives, regional leadership, L&D teams, buyers, and store managers.
  • Lead account-specific business development, contract negotiations, and new opportunity pitching to close strategic sales growth.
  • Own all aspects of the Love360 strategy within assigned accounts, including assortment planning, marketing integration, education, and in-store experience.
  • Deliver compelling presentations and training seminars at retail partner locations and corporate events to enhance brand presence and product knowledge.
  • Collaborate with internal teams to develop marketing plans, POP programs, digital campaigns, and product launches tailored to account needs.
  • Serve as a key Bedgear brand champion at trade shows and major retail sales events, representing the company and product line.
  • Conduct competitive analysis during store visits and provide insights and merchandising recommendations to Sales and Brand leadership.
  • Maintain retail call reports, visual merchandising compliance records, and in-store content feedback in SharePoint or relevant systems.
  • Coordinate internal follow-up with Operations, Marketing, and Product teams to ensure successful execution of account programs.
  • Maintain a self-sufficient remote office setup and travel up to 75% of the time to manage field and partner-facing responsibilities.
Skills:
  • Exceptional relationship management and communication skills across all levels of an organization.
  • Demonstrated success in managing and leading others.
  • Proven success in business development, sales presentations, and retail partnership management.
  • Strong understanding of assortment strategy, store merchandising, and retail marketing execution.
  • Ability to lead cross-functional initiatives across Sales, Brand, Education, and Creative teams.
  • Strong presentation and public speaking skills, including virtual and in-person facilitation.
  • Experience using CRM systems, retail tracking tools, and productivity platforms.
  • Organizational and analytical skills for territory planning, program tracking, and reporting.
  • Ability to work independently and with a team, travel frequently, and adapt to changing partner needs.
Minimum Requirements:
  • Must be 18 years of age or older.
  • High School Diploma or GED.
  • Must be legally authorized to work in the U.S. and able to provide documentation.
  • Fluent in English (reading, writing, speaking, comprehension).
  • Proficient in Microsoft Office and general computer usage.
  • Must have a valid driver's license and reliable, insured vehicle.
  • Successful completion of a criminal background check is required
Preferred Education/Qualifications:
  • Bachelor’s degree in Marketing, Business, or a related field preferred.
  • Minimum 5+ years of marketing and/or sales experience, preferably in home furnishings, mattress, or consumer retail.
  • Proven experience managing strategic retail partnerships and account-specific marketing programs.
  • Experience working remotely and independently in field-based sales roles.
Physical Demands:ACTIVITYFREQUENCYACTIVITYFREQUENCYNNeverOOccasFFreqCConstNNeverOOccasFFreqCConstLift/Carry:10 Lbs. Or lessxClimbx11-15 Lbs.xCrawlX16-20 Lbs.xReachAbove ShoulderX21-40 Lbs.xReach OutwardX41-50 Lbs.xHandling/FingeringX50- 100 Lbs.xStandXOver 100 Lbs.xPush/Pull:WalkX12 Lbs. Or lessxSitX13-20 Lbs.x26-40 Lbs.xDrive:41-100 Lbs.xAutomaticxStandardxBendxSquat/KneelxTwist/TurnxType/KeyboardxAppropriate work intensity level:SedentaryLightMediumHeavyVery HeavyKey:N-NeverO-Occasional; 1-33% of timeF-Frequent; 34-66% of timeC-Constant; 67-100% of timePlease note that this job description is not intended to provide an exhaustive listing of tasks, activities, or responsibilities required of the employee in this role. Tasks, responsibilities, and duties may change without notice.About BEDGEAR® PERFORMANCE®Launched in 2009, BEDGEAR® is the brand of Performance® that provides innovative bedding by focusing on an active lifestyle and well-being. BEDGEAR’s sleep solutions are engineered with Performance fabrics that are temperature neutral and instant cooling and maximizes airflow to allow the body to naturally regulate its temperature. With a core belief of One Size Does Not Fit All™, BEDGEAR has redefined the way people view sleep by developing interactive in-store experiences and breathable bedding products that are personally fit to a consumer based on specific factors, including body type, sleep position and temperature. BEDGEAR is dedicated to integrating environmental responsibility into product development to ensure less returned goods are being sent to landfills. BEDGEAR is essential to the rest and recovery routines of professional athletes and active people who need to maximize their sleep. A proud manufacturer in the USA, BEDGEAR offers mattresses, pillows, sheets, blankets, pet beds as well as travel, kids and baby products that often feature removable and washable covers to maintain a clean and healthy sleep environment. BEDGEAR is represented in more than 4,000 retail stores across the globe and has earned more than 220 U.S. and worldwide patents, trademark registrations and pending applications. Sleep Fuels Everything®!Learn more at www.BEDGEAR.com.BEDGEAR® is proud to be an Equal Opportunity Employer that participates in the E-Verify program!

Bedgear