
Marketing Manager
- State College, PA
- Permanent
- Full-time
- Self-starter who can take on responsibilities and initiating ideas
- Provide excellent customer service to the point that people will never want to leave
- Flexible and capable of prioritizing tasks when working in a busy and changing environment
- Knowledge of trending marketing techniques specifically directed to college students
- Be a team leader that incentivizes your team while always having their backs and holding yourself accountable for their success
- Assist Community Manager in the management of an excellent customer service program by adhering to the Peak Customer Service Standards
- Assist with the development and execution of marketing plans and evaluate effectiveness of marketing channels
- Utilize the established sales and marketing strategies to increase property traffic, maintain closing ratios, and achieve the budgeted occupancy
- Prepare monthly leasing goals and incentives for Community Manager approval.
- Ensure the opening and closing of the community including all amenity areas and models is completed daily
- Lease apartments and sell the products and services of the property to prospects
- Assist prospective residents with completion of online application and process application for approval per company policies and procedures
- Prepare and implement renewal programs to ensure timely delivery of renewal communication, highest resident retention.
- Stay current and knowledgeable with leasing and marketing trends, market surveys and market competition.
- Supervise the planning, preparation, and implementation of leasing events, renewal parties, property events, competitions, and Resident Programs as approved by the Community Manager
- Ensure accurate and current prospect traffic and leasing data is entered daily into the property management system.
- Audit lease files as need to ensure adherence to all policies and procedures
- Assist with all move-out and move-in events as well as collect deposits and/or fees associated with move-in
- Contribute to the general upkeep and cleaning of the office, common areas, and the model(s)
- Perform various administrative tasks as needed or as directed by the Community Manager and any additional responsibilities as required
- Represent the company and community in a professional image and manner.
- Position requires a high energy and organized individual
- College degree or proven success in a Leasing Manager position preferred
- Sales and/or management experience in multi-family housing, hospitality, or retail industries preferred
- Excellent verbal and written communication skills
- Technically savvy individual that can navigate through various social media platforms and a familiarity with Microsoft Office and Entrata
- The person in this position needs to occasionally move about inside the office to access file cabinets, office machinery, etc.
- Constantly operates a computer and other office productivity machinery (i.e., a calculator, copy machine, and computer printer)
- The person in this position frequently communicates with residents who have inquiries about their rent or leasing agreement. Must be able to exchange accurate information in these situations.
- While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms.