Social Media Marketing Coordinator
Two Hands America Inc
- Los Angeles, CA
- Permanent
- Full-time
- Develop and execute comprehensive social media marketing plans to promote our brand and products
- Create and manage engaging content optimized for various social media platforms, including Facebook, Instagram, Twitter (X), and LinkedIn
- Monitor and analyze social media performance metrics, making data-driven recommendations for improvements and optimizations
- Collaborate with internal teams to align social media efforts with overall marketing initiatives and company objectives, which includes grand-opening store support and LTO promotions
- Stay up-to-date with the latest trends and best practices in social media marketing
- Build and maintain strong relationships with influencers and online communities to amplify our brand's reach
- Monitor and respond to customer queries and comments on social media platforms in a timely and professional manner
- Work directly with the Chief Brand Strategy Officer & Head of Brand Design to plan, develop and executive Collegiate Ambassadorship, hyperlocal partnerships, engagement campaigns, event organization, digital media content curation/creation and related team compositions.
- Bachelor's degree in marketing, communications, or a related field recommended, but not required
- Proven experience in social media marketing, preferably in the food & beverages industry
- Strong knowledge of social media platforms and their respective advertising capabilities
- Excellent written and verbal communication skills, with an ability to create compelling social media copy and content
- Grammar, grammar & grammar!
- Proficiency in social media scheduling and analytics tools (Sprout Social, Soci, Synup, etc.)
- Ability to think creatively and generate innovative ideas for engaging social media campaigns
- Strong analytical skills, with a keen eye for detail and the ability to interpret data and insights to drive strategic decisions