
Senior Product Manager, Digital Health
- Alameda, CA
- Permanent
- Full-time
- Career development with an international company where you can grow the career you dream of.
- Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
- An excellent retirement savings plan with a high employer contribution.
- Tuition reimbursement, the
- A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.
- Be the product expert for Abbott’s digital ecosystem with in-depth knowledge of software and hardware features, market trends, competitive landscape and customer needs.
- Work with Global Strategic Marketing, Commercial Strategy and US Marketing to develop and localize US baseline marketing materials including claims, messaging, FAQs and training materials to support upcoming releases
- Collaborate with key cross functional partners to develop the Go to Market plans including marketing, regulatory, legal and ad & promo implications to new product releases.
- Lead cross functional digital project sprint team meetings including charter development, strategic objectives, project plans/timelines, support channel tactic plans, launch execution updates and management presentations to support commercialization efforts.
- Partner with Regulatory and Ad & Promo to identify and prioritize channel marketing materials needed for upcoming launches.
- Liaise with Global Strategic Marketing, Project Management Office and Commercial Strategy to stay up to date on upcoming releases and the product portfolio roadmap
- Up to 15% travel
- Bachelor’s Degree with at least 4-6 years of experience in digital marketing, marketing, product management or MBA with 1-3 years of related experience.
- Strong project management skills
- Excellent oral and written communication skills
- Successful app launch experience with seamless delivery and adoption of new app features
- Strong cross functional skills
- Critical thinking and analytics to drive outstanding mobile practices and engagement
- Experience in helping guide user acquisition, engagement, and conversion
- Self-starter with intellectual curiosity about mobile apps ecosystems
- Ability to build strong, collaborative working relationships