Instructor, Digital Marketing

• Plan and execute yearly programs for Digital Marketing in the DAT Pathway that can scale across all Digital NEST centers.
• Collaboratively create, develop and implement Digital Marketing curriculum in alignment with our bizzNEST program and industry standards, alongside the DAT Team.
• Continuously review, update, and revise curriculum materials to incorporate the latest industry trends, standards, and best practices.
• Facilitate training sessions that build foundational skills in Digital Marketing and prepare youth for careers in marketing.
• Lead low-barrier entry-level Marketing Clubs and workshops to introduce youth to the Digital Marketing concentration and spark interest in the DAT pathway.
• Develop proficiency in Digital NEST’s Professional Skills curriculum and teach these skills to DAT members and program participants.
• Coach and mentor youth with the goal of challenging, encouraging and supporting them in achieving paid, on-the-job trainee positions as interns in the bizzNEST program.
• Maintain accurate records of member progress and report on outcomes as required.
• Hold members accountable during training sessions by establishing behavioral standards and providing coaching and feedback aligned with the Professional Skills curriculum.
• Prepare rooms and equipment for classes, workshops, and other activities.
• Support Manager in monitoring industry trends and advancements to ensure curriculum remains cutting-edge, relevant to evolving job market demands, and aligned with larger programmatic goals.

• Build relationships with teachers, counselors at high schools and community colleges, as well as community leaders, to identify potential members interested in DAT and Digital NEST Programs.
• Identify and cultivate prospective members for the Digital Marketing (DAT) program; maintain a student information system to track participation and engagement, and produce necessary reports.
• Collaborate with the HUB team and DAT Pathway team to design and execute youth outreach initiatives, including tabling events, classroom presentations, and other engagement opportunities.
• Actively participate in weekly HUB team meetings to strategize recruitment and member engagement, and help organize center engagement and recruitment events.
• Provide additional support to members outside regular programming hours to reinforce understanding and enhance engagement with Digital NEST.
• Offer essential youth development services to members, encompassing guidance, mentorship, and career advice, monitoring members status and wellbeing, sharing observations across program staff.
• Collaborate with other team members to coordinate and support the recruitment of DAT members, while assisting with broader recruitment efforts across other Digital NEST programs as needed.

• Represent the Digital NEST in a professional, constructive and compelling manner to stakeholders at meetings, on social media, at public events and in media products or written publications.
• Provide general support to fundraising efforts expected of all staff: showcase members and member work, speak articulately about programming and be a model representative and evangelist for Digital NEST in the community.
• Follow organizational policies and procedures (e.g. keeps calendars and other documentation up-to-date, attends mandatory meetings); proactively and promptly communicates problems with policies and procedures to the supervisor.
• Serve as a role model for Members regarding career aspirations, becoming tech-savvy and social enterprise; live by and uphold our work community’s values and codes of conduct.
• Participate in Digital NEST evening and weekend programs and events on an occasional basis; facilitate youth involvement in these programs and events.
• Transport themselves to Digital NEST facilities and to outreach locations.
• Performs other duties and tasks assigned by the supervisor.

• At least 3 years of full-time, formal experience with Marketing; alternatively a bachelor degree or industry certification in Marketing with the addition of a formal portfolio.
• At least 1 year of full-time experience teaching or working with youth using culturally responsive experiential learning pedagogies and instructional methods.
• Excellent classroom management skills, preferably learned or previously applied in an out-of-school program setting.
• Familiarity with social media platforms, Adobe creative suite, and video editing software.
• Experience working with young adults ages 14 - 24.
• Demonstrates qualities of flexibility and adaptability in teaching and professional settings.
• Ability to connect positively with youth; a positive, engaging and authentic presence.
• Demonstrates resourcefulness and problem-solving skills.
• Ability to effectively communicate and collaborate with managers and coworkers across all departments.
• Ability to take initiative and ownership in regards to time management of assigned tasks.
• Valid driver’s license and a reliable, insured automobile.

• Bilingual/Biliterate English and Spanish

• Passion for the mission of Digital NEST and belief in upholding organization’s core values.
• Understanding of and sensitivity to issues of culture/ethnicity/race, gender, sexual identity, class/SES and immigration status.
• Ability to be an ally to people of color, women and lesbian, gay, bisexual, transgendered, queer, questioning and intersex individuals and their allies (LGBTQIA).
• Must have a valid CA driver's license and be able to travel and work evenings or weekends occasionally, or as needed.

• 100% Agency Paid Medical, Dental, Vision, and Life Insurance for the employee
• SIMPLE IRA Retirement Benefit with up to 3% employer match
• 10 Paid Vacation Days for Full-time Employees (non-Director and non-Chief positions)
• 13 Paid Holidays Annually Plus Business closure/holiday the week between Christmas Day and New Years Day
• Paid Sick Time Off
• Annual Parking Permit
• Flexible Work Schedule
• Professional Development

Digital NEST