Director, Recruitment Marketing-Remote

LifePoint Health

  • Brentwood, TN
  • Permanent
  • Full-time
  • 5 hours ago
Job Category: Marketing & CommunicationsDegree Level: Bachelor's DegreeJob Description:Director, Recruitment MarketingSchedule: Days: M-F
Job Location Type: RemoteYour experience mattersAt Lifepoint Health, we are committed to empowering and supporting a diverse and determined workforce who can drive quality, scalability, and significant impact across our hospitals and communities. As a member of the Health Support Center (HSC) team, you'll support those in our facilities who are interfacing and providing care to our patients and community members - positively impacting our mission of making communities healthier®.More about our teamThe Recruitment Marketing team drives employer brand awareness, advertising campaigns, and candidate engagement through digital media, events, and creative communications. We collaborate across departments, work with external agencies, and support Talent Acquisition priorities with innovative and data-driven solutions.How you'll contributeA Director, Recruitment Marketing who excels in this role:Leads recruitment marketing strategy and advertising campaigns across a diverse portfolio of brands, including day-to-day management of the agency of record and external partners.Stewards the Employer Brand and employee value proposition (EVP), ensuring creative and integrated campaigns that highlight Lifepoint's values, culture, and benefits.Participates in metrics and reporting to assess the effectiveness of digital marketing efforts in driving brand awareness, applications, and key objectives.Manages online content and candidate-facing digital properties, including social media channels and career websites, optimizing usability, design, and conversion.Facilitates technical integrations between ATS systems, career websites, and external media platforms.Leads annual strategic planning and budgeting for recruitment marketing programs, ensuring budget compliance.Supports internal communication and media requests, including writing job descriptions, collateral (flyers, emails, mailers, banners), and developing localized media plans.Identifies innovation opportunities and emerging trends in digital strategy and recruitment marketing.Leads a team by setting priorities, aligning resources, and inspiring impactful programming.Why join usWe believe that investing in our employees is the first step to providing excellent care and service. In addition to your base compensation, this position also offers:Comprehensive Benefits: Multiple levels of medical, dental and vision coverage for full-time and part-time employees.Financial Protection & PTO: Life, accident, critical illness, hospital indemnity insurance, short- and long-term disability, paid family leave and paid time off.Financial & Career Growth: Higher education and certification tuition assistance, loan assistance and 401(k) retirement package and company match.Employee Well-being: Mental, physical, and financial wellness programs (free gym memberships, virtual care appointments, mental health services and discount programs).Professional Development: Ongoing learning and career advancement opportunities.What we're looking forApplicants should have a Bachelor's Degree in Marketing, Communications, or related field and 8-10 years of experience in Marketing or Recruitment Marketing .Additional requirements include:Experience delivering results in large, complex organizations.Strong understanding of hospital/healthcare industry operations.Excellent writing, presentation, and communication skills.Proven success leading in a fast-paced, transformational environment.Strategic planning expertise with the ability to influence and implement creative solutions.Effective collaborator with senior leaders and cross-functional teams.Management experience & skills with ability to manage multiple initiatives simultaneously.Proficiency in digital platforms, analytics, and technical integrations.Travel Requirement: Up to 5% overnight travel by land and/or air.EEOC Statement
Lifepoint Health is an Equal Opportunity Employer. Lifepoint Health is committed to Equal Employment Opportunity for all applicants and employees and complies with all applicable laws prohibiting discrimination and harassment in employment.Employment Sponsorship Statement
You must be authorized to work in the United States without employer sponsorship.About Us: Lifepoint Health is a leader in community-based care and driven by a mission of Making Communities Healthier. Our diversified healthcare delivery network spans 29 states and includes 63 community hospital campuses, 32 rehabilitation and behavioral health hospitals, and more than 170 additional sites of care across the healthcare continuum, such as acute rehabilitation units, outpatient centers and post-acute care facilities. We believe that success is achieved through talented people. We want to create places where employees want to work, with opportunities to pursue meaningful and satisfying careers that truly make a difference in communities across the country.About the Team: We employ and provide care to people from all walks of life. We are committed to promoting healing, providing hope, preserving dignity and producing value with an inclusive workforce in which diversity is leveraged, respected, and reflective of the patients, family members, customers and team members we serve.

LifePoint Health