Head of Business Development & Market Strategy – Solar PV

Taylor Hopkinson

  • USA
  • Permanent
  • Full-time
  • 1 month ago
  • Apply easily
Opportunity for a senior level strategic professional to join a global TOP 5 Solar PV company as Head of Business Development & Market Strategy – North America.Strong knowledge and experience in the PV industry in the U.S. are necessary for this role.Location : remote , open for business tripsRole & Responsibilities:
  • This role will partner with the Head of NA region in spearheading North America market strategy: including marketing implementation, pricing strategy, competitive analysis, due diligence, and project development/deal tracking activities.
  • Formulate regional annual marketing promotion strategy, plan and budget. This person will be the regional point person for HQ’s strategic projects.
  • Reinforce company brand and product messaging in solar conferences, with branding and speaking opportunities; Present company profile and product in local roadshows, forums and customer’s events.
  • Working with Product Marketing Team to adapt product presentations and content relevant to the Utility segment.
  • He/she will provide constant guidance to the sales team in terms of deal conversation metrics and other benchmarking activities as compared with other modules suppliers.
  • Perform additional assignments as requested.
Knowledge, Skills, and Abilities
  • Ability to create instant credibility, generate interest, and articulate/quantify the value proposition.
  • Personally able to write effective marketing communications.
  • Proven leadership abilities
  • Familiarity with public policy for a non-US company
  • Ability to analyze a mosaic of information and make strategic recommendations to management.
  • Professional, confident, dependable, honest, and energetic.
  • Must be self-motivated, detail-oriented, thorough, and customer-oriented.
Qualifications/Required Experience
  • Bachelor’s degree or above, or equivalent level of training and experience.
  • Strong marketing and supervisory experience, preferably in the solar PV industry.
  • Knowledge of marketing principles, in particular with B2B Marketing.
  • Strong verbal, written, and presentation skills, in English.
  • Experienced in PV module product promotion preferred, familiar with product process, characteristics, and system application.
  • Experience in public speaking and presentations.
  • Must be able to effectively prioritize multiple key project efforts.
  • Demonstrated computer skills including all MS Office applications.

Taylor Hopkinson