Events Manager

Rep Fitness

  • Westminster, CO
  • $75,000-90,000 per year
  • Permanent
  • Full-time
  • 1 month ago
  • Apply easily
JOB DESCRIPTIONJob Title: Events ManagerDepartment: Creative/BrandReports To: VP, MarketingFLSA Status: ExemptCompensation Base Range: $75,000.00 - $90,000.00 AnnuallyWHO WE ARE:REP designs world-class, innovative gym equipment that is sold around the world, and we are now expanding into apparel, supplements, athletes, and events. REP was established in 2012 by two brothers who shared a deep passion for fitness. From our humble beginnings of selling bumper plates out of a small garage, REP has experienced remarkable growth, now occupying over 300,000+ square feet of office and distribution space in the USA and internationally. With a dedicated team of over 150+ fitness enthusiasts, our mission is to "Improve Lives by Sharing our Passion for Strength." Our commitment to innovation, customer service, and value sets us apart.We believe in building a culture centered around fitness, so we specialize in outfitting home gyms, commercial gyms, and strength and conditioning facilities. Our dedication to excellence has been recognized many times - as one of Inc. 5000's fastest-growing private companies; as Newsweek's Reader's Choice Best Exercise Equipment Brand; and as the most popular brand in the home gym market (with cost in mind) by Garage Gym Experiment. From Men's Health to Self.com, Garage Gym Reviews, and Men's Journal, REP's products are . We also boast impressive partnerships, such as providing F45's functional racks worldwide. works out together, and we regularly invite fitness superstars to join us. We organize fun to test our limits - and the .At REP, we continue to grow and bring new opportunities for those who want to be a part of a winning team. We firmly believe that being surrounded by like-minded individuals fuels creative energy and fosters a fun and collaborative work environment. This role is based in our state-of-the-art headquarters with a bright, spacious, shared workspace; scenic views of the Rocky Mountains; and a kitchen always stocked with healthy snacks, protein powder, and coffee. We offer a hybrid work environment with a minimum of three days in the office, but there's flexibility about which days and hours.OUR CORE VALUES:Think Like a Customer - We empathize with our customers; understand the 'why' behind every decision we makeProgress not Perfection - We don't let perfect get in the way of good; we are better today than we were yesterdayPositive Attitude - Be a glass half-full kind of person and remember to have funTeamwork without Ego - We put the team above ourselves; we only win togetherTake Initiative - We drive momentum; if there is an opportunity to make us better, we want to hear itWHAT'S IN IT FOR YOU:Our commitment to quality and transparency applies not only to our products, but to our people. We are focused on creating a fun, exciting, collaborative space that's centered around health and well-being. We empower everyone on our team to take control of their careers and balance their work and life in a modern, fast-paced environment.We offer an exceptional compensation package which includes:DAY ONE BENEFITS!
  • Medical, Dental, Vision (Competitive Benefits Packages Available)
  • Health Savings Account (HSA) with employer contributions
  • Flexible Spending Account (FSA) options
  • LTD/STD, Life and AD&D (100% premiums covered by REP)
  • 401k and Roth options with employer match up to 4%
  • Employee Assistance Program (EAP)
RECHARGE YOURSELF!
  • 4 weeks of PTO accrued during your first year
  • 48 hours of sick leave annually
  • 7 paid company holidays with an additional floating holiday
  • Paid Parental leave day 1
  • Birthday - Paid day off
PUMPED-UP PERKS!
  • Unique bonus structure that rewards exceptional individual performance as well as company-wide performance
  • Full access to employee gym
  • Employee discount on REP equipment, apparel and nutrition
  • Daily snacks and drinks provided by REP (for onsite employees)
  • 'Fitness' casual attire
  • Company and team building events
  • Professional growth and development within the organization
  • LIFE-WORK balance
ABOUT THE ROLE:The Event Manager will help lead REP's global events strategy - supporting both brand growth and revenue objectives in our key markets. This person will identify and evaluate high-impact event opportunities, manage budgets and own execution end-to-end. You'll work cross-functionally across Marketing, Commercial, Partnerships, Product & International teams to ensure our event activation is impactful and aligned to broader company goals. This is a high-ownership, high-impact role for someone passionate about crafting unforgettable brand experiences and building community.ESSENTIAL FUNCTIONS: include the following. Other duties may be assigned.Event Strategy, Cross-functional collaboration & Activation:
  • Develop and maintain REP's annual event calendar by researching, vetting, and selecting domestic and international events that align with brand and business objectives.
  • Create an exceptional onsite experience that reflects REP's brand and mission, whether through booth design, athlete/partner appearances, consumer engagement, or experiential moments.
  • Partner with internal stakeholders including Marketing, Commercial, Partnerships, Product & International to evaluate brand-fit, audience potential, and revenue-driving potential of each opportunity.
  • Coordinate cross-functionally across teams to integrate broader marketing campaigns into event initiatives.
  • Manage all event logistics & vendor relationships including booth builds, event staff, agencies, permitting requirements, compliance requirements, shipping/freight, inventory, and product/sample needs. For cross-functional partnerships, ensure all teams are briefed, aligned, and ready for execution.
  • Lead internal pre-event planning and communications, including run-of-show, staffing briefs, and activation checklists.
  • Implement systems to capture customer and partner data at events that can be utilized by CRM or sales team's post-event.
Measurement & Budget Ownership:
  • Own the full event marketing budget; manage planning, spend tracking, and reconciliation in collaboration with the finance team.
  • Own and report on KPIs for events including revenue, ROIC, engagement & lead capture, and report on results post-event.
  • Deliver clear and actionable post-event recaps, including performance vs. goals, learnings, and optimizations for future events.
TRAVEL:
  • 10 planned trips/travel expected annually, including at least 1 international
WHAT YOU WILL BRING:To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the public.
  • Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.
  • Ability to add, subtract, multiply, and divide into all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.
  • Excellent verbal and written communication skills.
  • Creative problem-solver with a hands-on, roll-up-your-sleeves mindset.
  • Strong project management skills; highly organized and able to manage multiple overlapping timelines and priorities.
  • Passion for fitness, performance, or community-led brands is a strong plus.
EDUCATION AND/OR EXPERIENCE:
  • Bachelor's degree in marketing, Communications, Business, or a related field.
  • 5+ years of experience in event or experiential marketing, ideally at a consumer brand with presence at both trade and consumer events
  • Deep understanding of event logistics, vendor management, and budget ownership.
  • A proven ability to track event performance and optimize based on outcomes.
  • Excellent verbal and written communication skills.
  • Experience with permitting, compliance, or international freight/logistics is a plus.
CORE COMPETENCIES:Action Oriented - Taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.Resourcefulness - Securing and deploying resources effectively and efficiently.Collaborates - Building partnerships and working collaboratively with others to meet shared objectives.Self-Development - Actively seeking new ways to grow and be challenged using both formal and informal development channels.Business Insight - Applying knowledge of business and the marketplace to advance the organization's goals.Drives Vision and Purpose - Painting a compelling picture of the vision and strategy that motivates others to take action.Communicates Effectively - Develops and delivers communications that convey a clear understanding of the unique needs of different audiences.Demonstrates Self Awareness - Using a combination of feedback and reflection to gain productive insight into personal strengths and weaknesses.Manages Ambiguity - Operates effectively, even when things are not certain, or the way forward is not clear.Plans and Aligns - Planning and prioritizing work to meet commitments aligned with organizational goals.PHYSICAL REQUIREMENTS:The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.While performing the duties of this job, the employee is constantly required to sit and use hands to operate the telephone, type and operate the computer and mouse. Physical effort may include stooping, kneeling, touching, feeling, reaching, standing, walking, pushing, pulling, lifting, fingering, grasping, talking, hearing, and repetitive motions. The employee is frequently required to talk, hear, and bend and twist neck. The employee may occasionally lift and/or move up to 25 pounds and rarely lift and/or move up to 100 pounds assisted. Specific vision abilities required by this job include close vision and distance vision.REP provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, REP complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.This specification is intended to indicate the kinds of tasks and levels of work difficulty that will be required of positions that will be given this title and shall not be construed as declaring what the specific duties and responsibilities of any particular position shall be. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. The use of a particular expression or illustration describing duties shall not be held to exclude other duties not mentioned. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to effective customer service delivery, and the ability to work productively as a member of a team or work group are basic requirements of all positions at REP.

Rep Fitness