Sr. Data Analyst - Mark Rober YouTube
CrunchLabs
- Mountain View, CA
- Permanent
- Full-time
- Serve as a subject matter expert on YouTube analytics, including deep familiarity with YouTube Studio and metrics such as APV, AVD, retention curves, impressions, click-through rates (CTR), RPM, and more.
- Lead the analysis and interpretation of complex data sets specifically focused on YouTube analytics.
- Help in identifying macro-level YouTube trends, improving thumbnails and title choice, and generating actionable insights that influence strategic decisions.
- Perform advanced data extraction, cleaning, and visualization, combining data from diverse sources including the direct use of the YouTube API and brand monitoring tools.
- Proven track record as a Data Analyst with a strong focus on YouTube or digital media analytics, possessing at least 5 years of relevant experience.
- At least 1-5 years experience with YouTube Studio.
- At least 1-5 years experience with statistical analysis software (e.g., R, Python)- Exceptional analytical, problem-solving skills, and meticulous attention to detail.
- Demonstrated ability in conducting thorough research, interviews, and assembling comprehensive, strategic reports.- Advanced proficiency in Excel, including manipulating and analyzing large data sets.
- Experience with data visualization tools and software (e.g., Tableau, Streamlit) is strongly preferred.
- Solid understanding and practical experience with the YouTube API for data extraction and analysis.