Round-Up Professional Marketing Manager

• Define, develop, and implement the marketing plan with a strategic direction for the IT&O market segment;
• Set marketing and business development strategies for short, mid, and long-term goals;
• Develop marketing promotion programs, including branding, PR, and communication initiatives;
• Implement market research for assigned segments in coordination with Marketing Planning and Projects;
• Lead cross-functional teams to set objectives for development, regulatory, and manufacturing activities;
• Manage portfolio analysis and recommend life cycle management and optimization strategies;
• Collaborate with Commercial Operations and Key Account Teams to align strategies and support sales;
• Coordinate contracts and agreements with vendors for market segments;
• Manage brand pricing, marketing expenses, and budgets, supporting annual budgeting processes.

• Bachelor's degree in Business or similar;
• Strategic, analytical, and problem-solving skills for innovative decisions;
• Interpersonal and leadership skills to foster relationships with key stakeholders;
• Strong financial skills paired with commercial acumen;
• Excellent communication skills to inform and influence sales and product management teams;
• Comfort with making business recommendations with limited information.

• 6 years of relevant business experience, preferably in IT&O markets;
• MBA preferred.

Bayer