
B2B Senior Marketing Associate
- USA
- $40,000-60,000 per year
- Permanent
- Full-time
- Continuously evaluates and develops marketing plan and strategy
- Planning, directing, and coordinating marketing efforts
- Manages in SEO, SEM, Social, and Email marketing campaigns
- Manage Google Analytics and Adwords
- Manages public relations, internal and external communications, key media contact, and reputation management
- Works closely with our President
- Provides recommendations based on market research of demand for our products and services.
- Works with Sales and Finance department to develop pricing strategies
- Manage persona and demographic research to identify audiences
- Marketing budgets and ROI/ROAS
- Developing and managing advertising campaigns
- Building brand awareness and positioning
- Coordinating marketing projects from start to finish
- Meets lead targets for each business unit
- Bachelor’s degree or MBA in business, marketing, communications, or related field
- Minimum 5 years experience in marketing
- Expertise with SEO, SEM, Social, and Email marketing campaigns
- Expertise with Google Analytics and Adwords
- Effective time management skills and the ability to multitask
- Strong copywriting skills
- Attention to detail
- Proven ability to manage budgets
- Professional and proactive work ethic
- Excellent interpersonal, written and oral communication skills
- Competency in Microsoft applications including Word, Excel, and Outlook
- Expertise with Marketing Automation tools