Product Manager
Fluency Inc.
- Burlington, VT
- Permanent
- Full-time
- Perform market research and identify revenue growth opportunities
- Steer focus toward appropriate investment mix in product stability, scalability, new feature development, and future-proofing Fluency’s positioning
- Be an internal leader and partner for understanding, articulating, and solving complex business problems related to platforms, systems, and infrastructure
- Communicate progress and strategic evolution regularly to senior executives
- Develop and maintain effective working relationships across the product development organization, focusing on quality, reliability, and the appropriate level of scalability
- Gain a deep understanding of customer experience, identify and fill product gaps, and generate new ideas that grow market share, improve customer experience, and drive growth
- Create buy-in for the product vision both internally and with key external partners
- Translate product strategy into detailed requirements and prototypes
- Scope and prioritize activities based on business and customer impact
- Drive product launches, including working with the marketing team, executives, and other product management team members
- Compile and assist with the interpretation of product activation analytics and suggest improvements for product users
- Recommend improvements to product usability and product marketing based on usage, data analytics, and user feedback
- Five plus years of product management experience with a focus on digital advertising products
- Strategy, research, and analysis experience
- Digital marketing domain experience
- Ability to understand and discuss technical concepts, prioritize and evaluate opportunistic ideas with internal and external partners
- Proven ability to develop product and marketing strategies and effectively communicate recommendations to executive management
- Solid technical background with understanding and/or hands-on experience in software development and web technologies
- Creative and analytical thinker who takes initiative with a proactive approach
- Strong problem-solving skills and willingness to roll up one’s sleeves to get the job done
- Skilled at working effectively with cross-functional teams
- Excellent written and verbal communication skills