Global Social Media Manager - LINGO
Abbott
- Alameda, CA
- Permanent
- Full-time
- Career development with an international company where you can grow the career you dream of.
- Free medical coverage for employees* via the Health Investment Plan (HIP) PPO
- An excellent retirement savings plan with high employer contribution
- Tuition reimbursement, the
- A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
- Develop global social media strategy
- Build the Lingo Influencer Program. Partner with PA to vet all influencers. Engage with and manage relationships with Lingo ambassadors.
- Partner with all markets to develop global and locally relevant content calendars
- Analyze campaign performance metrics and leverage data to guide decisions that increase engagement and deepen our connection with followers.
- Partner with the in-house content team to create engaging, educational and platform appropriate content
- Keep abreast of new social media trends and tools. Leverage them to build and grow the Lingo brand.
- Create campaigns to build the brand’s cultural relevance giving Lingo a role within the conversation
- Oversee the management of all social media accounts and social posting and analytic tools
- Ensure compliance across regions
- Manage the social media budget
- Bachelor's degree in Marketing, Business, or a related field. A Master's degree is a plus.
- Proven experience as a social media manager or similar role, preferably with a minimum of 4 years in the field. Experience within a regulated industry preferred.
- Excellent verbal and written communication, interpersonal and presentation skills; the ability to lead a cross-functional team and communicate with multiple levels of the organization
- Attention to detail and an eye for quality
- Immersed in global news, cultural trends and conversations
- Familiarity with the latest marketing trends and best practices.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Customer obsessed in everything you do.
- Masters Degree strongly preferred
- Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.
Alameda : 2901 Harbor Bay ParkwayADDITIONAL LOCATIONS:WORK SHIFT: StandardTRAVEL: Yes, 15 % of the TimeMEDICAL SURVEILLANCE: NoSIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdfEEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf