Product Manager, Certification Programs

ASME International

  • New York City, NY
  • $115,000-125,000 per year
  • Permanent
  • Full-time
  • 9 hours ago
ASME helps the global engineering community develop solutions to real-world challenges. Founded in 1880 as The American Society of Mechanical Engineers, ASME is a nonprofit professional organization that enables collaboration, knowledge sharing, and skill development across all engineering disciplines, while promoting the vital role of the engineer in society. ASME codes and standards, publications, conferences, continuing education, and professional development programs provide a foundation for advancing technical knowledge and a safer world. From college students and early-career engineers to project managers, corporate executives, researchers, and academic leaders, ASME's members are as diverse as the engineering community itself.We are seeking a Product Manager, Certification Programs, to join our team and share in their passion for learning and development. This role leads the full product lifecycle for certification products for individuals—ranging from market insights and ideation through development, launch, maintenance, growth and rationalization. This includes oversight of new certification schema, enhancements to existing exams, and identifying opportunities to pilot microcredentials and stackable pathways aligned with industry needs.Additional responsibilities include:
  • Certification Product Strategy & Roadmap
  • Lead the development and execution of a multi-year roadmap for certification products.
  • Translate market demand and stakeholder input into credential opportunities that align with organizational goals and standards.
  • Partner with stakeholders to define and maintain a digital credentialing strategy.
  • Market & Customer Research
  • Conduct and synthesize research to identify and prioritize current and emerging credentialing needs across engineering sectors and global regions.
  • Define and validate candidate and employer personas using methods such as Jobs-to-Be-Done, industry interviews, surveys, and focus groups.
  • Analyze competitor credentialing landscapes, licensing opportunities, and employer recognition trends to inform product strategy.
  • Product Lifecycle Management & Quality Assurance
  • Manage and optimize the full lifecycle of certification products, including proposing new and/or reengineered development and maintenance cycles, sunset planning, and continuous improvement.
  • Monitor product performance via KPIs and assist in beta testing of exams or pilot credential programs.
  • Monitor success indicators such as credential adoption, sharing, employer recognition and recertification.
  • Cross-functional Leadership
  • Collaborate with SMEs, psychometricians, operations, volunteer committees, sales, and marketing to ensure high-quality product delivery and go to market launch, as well as alignment with certification standards (e.g., ISO 17024).
  • Work in close partnership with the teams to support the engineer’s lifelong journey and ensure alignment between certification requirements and course design for microcredentials.
  • Support exam committee facilitation, item-writing workshops, and standard-setting activities as needed.
  • Learner Experience & Employer Value
  • Design certification pathways that offer value for both individuals and employers.
  • Collaborate with marketing to define value propositions and messaging strategies for different buyer personas.
  • Develop and maintain certification SEO metadata including eligibility, competencies, industries served, and credential stackability.
  • Project, Vendor, and SME Management
  • Scope and manage projects involving external vendors, contractors, SMEs psychometricians, and other third-party contributors to certification development.
  • Support budgeting, forecasting, and cost modeling activities to ensure sustainable certification programs.
This role requires a bachelor’s degree or additional equivalent work experience and a minimum of 5 years’ experience in credentialing, certification, managing technical engineering content, engineering education, workforce development, learning products or a closely related field. Familiarity with certification standards and best practices is preferred.Additionally, a proven track record of demonstrating knowledge, excellence and practical experience in the following technical and professional skills and competencies is required:
  • Communication – Oral and written presentation, including the ability to clearly explain technical concepts to non-technical audiences
  • Relationship Management – Ability to work well with teams in diverse, complex, and changing environments
  • Problem Solving – Ability to identify key issues, gather data to investigate those issues, and develop actionable recommendations
  • Project Management:
  • A detailed approach and ability to work independently and remain organized in order to meet commitments and balance competing priorities
  • Familiarity with project management, collaboration tools and database systems preferred (ex: JIRA, Airtable, MIRO)
  • Technical:
  • Familiarity with digital badge platforms (E.g. credly, accredible) and integrating digital credentials into learner journeys.
  • Strong skills in market research, competitive analysis, and data interpretation (Excel proficiency preferred).
  • Experience maintaining product meta data and writing Search Engine Optimized (SEO) product description and value propositions
This role is eligible for a remote work arrangement. Periodic business travel may be required, including but not limited to, ASME offices, globally.ASME is proud to be an Equal Opportunity Employer. At ASME, we nurture an inclusive environment, and we encourage, support, and celebrate diversity in the workplace. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex (including pregnancy), national origin, age, gender identity & expression, sexual orientation, genetic information, citizenship status, disability, or protected veteran, military status, or any other basis protected by law.Our Equal Employment Opportunity policy pertains to every aspect of an individual’s relationship with the organization, including but not limited to recruitment, hiring, compensation, benefits, training and development, promotion, programs, and all other terms and conditions of employment.Annual base salary may vary based on geographic location. The New York metro salary range for this position is estimated to be between $115,000 – $125,000 per year.Only those candidates selected for further consideration will be contacted.

ASME International