Associate Director - Pricing and Contract Strategy - Liver Health
Novo Nordisk
- Plainsboro, NJ
- Permanent
- Full-time
- Reports to the Senior Director of Value Communication and Contracting Strategy
- Interacts frequently in collaboration with internal management and senior level global stakeholders
- Interacts internally with Strategic Pricing & Contracting, Finance, Brands, Medical Affairs, HEOR, Commercial Pipeline, Field Sales, Account Management, Analytics, Investor Relations, Value Communication and Contracting Strategy colleagues across all franchises, and all others, including global colleagues/counterparts, on a routine basis
- Ensures strong collaboration across functions to optimize profitable access and provides timely communication of insights to all relevant partners
- External relationships include interactions with key managed markets payers (potentially including but not limited to payers, PBMs, employers, and organized customer groups), associations, key opinion leaders (KOLs), government executives, vendors and consultants
- Leads pricing and contracting strategy, playbook, and guideline development for all new product launches within responsible therapeutic area, with direct implications for account team planning and implementation. Entails coordinating market research and development of access and ARP scenarios to ensure launch readiness and presenting to internal decision-making groups including but not limited to Pre-Pricing Committee, Pricing Committee, MAPA-LT, S&I LT
- Completes Launch Activities Plan (LAP) deliverables in line with internal requirements, including completion of required templates, meeting internal deadlines, and presenting to global decision-makers
- Works with Future Business Strategy, Portfolio Marketing and Global Market Access to develop pricing scenarios and strategy for all pipeline products starting in Phase II clinical trials. Generates insights to support G3 decision-making for the NASH franchise
- Leads assessment of investments in payer contracts and develops patient copay program strategy in collaboration with marketing colleagues. Provides strategic guidance on how to balance these investments across the franchise
- Leads the optimization of the contracting strategy and roadmap development for the Commercial, Part D and non-retail segments
- Communicates developed pricing and contracting strategies effectively and appropriately.
- Monitors US list price and contracting environment for pharmaceutical products
- Develops pricing strategy consistent with customer and market indicators and overall portfolio strategy with the aim to achieve volume and value targets
- Leverages understanding of the competitive landscape to anticipate and pre-empt future competitor moves by developing innovative strategies and tactics
- Works closely with the Innovation team on how to design and implement innovative contracting concepts and customer programs
- Leads the development of key payer engagement tools, programs, and execution plans that will drive long-term profitable relationships with key accounts and within payer channels
- Liaises with Strategic Pricing & Contracting to monitor the existing deals - comparing actual results against projected KPIs and developing a contingency plan to bridge any gap
- Collaborates with Value Communication partners to ensure that access strategies are aligned with portfolio/brand segment positioning and messaging, and with Novo Nordisk’s long-term goals
- Works collaboratively with Contracting Strategy colleagues, Value Communications, Innovation, Strategic Pricing & Contracting, Marketing, Health Economics, Medical Affairs, Account Executives, Market Access Insights, and Global Pricing to develop and implement a strategic and tactical approach for pricing and payer contracting
- Leads the analysis of the impact on pricing decisions/ recommendations on Average Realized Price/profitability
- Leads and takes ownership of market research as it relates to specific payer / reimbursement issues impacting Novo Nordisk profitability of NASH Franchise. Proactively drives price sensitivity/price elasticity studies for new and in-line products with resultant break-even elasticity
- Leads the yearly review of current pricing strategies and owns the process for developing recommendations for the next calendar year. Including preparing for NNIs latest estimate, mid-term and long-term strategic planning by providing future access and ARP/rebate guidance and potential financial implications. Leads anchor budget and long term forecast guidance
- Participates directly in key customer meetings, as appropriate
- Develops content for Pricing Committee meetings, as appropriate
- Develops and maintains relationships with customer account management teams
- Develops and oversees implementation of key metrics. Regularly reviews current program progress to accomplish goals
- Adheres to all NNI policies and procedures and encourages others to do the same
- Contributes to practices that attract and retain the best people
- Bachelor's Degree required
- A minimum of ten (10) years of experience in any of the following areas: pricing, contracting, managed markets strategy, or value communication within payer marketing, account management, consulting, and/ or market access strategy. Advanced degree may be substituted for 2 years of experience when appropriate
- Pharmaceutical industry experience preferred.
- Strong understanding of the US payer environment, payer market dynamics, payer marketing principles and how market access organizations make decisions across private & public channels.
- Have strong interpersonal; communication; analytical and project management skills.
- Ability to influence various functional areas and motivate groups to action without direct line management responsibility