Vice President of Sales-Construction Market

• Architect and implement the long-term strategic plan to expand market share in the construction segment, including penetration into emerging regional markets and new customer verticals.
• Collaborate with the Commercial President and the Marketing team to develop and execute a marketing strategy that differentiates Autocar in the market.
• Define and own the go-to-market strategy and sales operating model specific to the construction vocation, ensuring alignment with corporate goals and product roadmaps.
• Identify and capture new revenue streams, both within existing accounts and through business development efforts in untapped markets.
• Develop annual sales and business plans aligned with corporate goals, and track performance against key metrics.
• Drive a disciplined sales process that includes forecasting, pipeline management, performance monitoring, and action planning.

• Work with the Commercial President and Marketing team to:

• Develop and implement comprehensive marketing strategies from ideation through deployment.
• Design, manage, and measure integrated campaigns across websites, social media, email marketing, and other channels.
• Analyze campaign performance data to optimize results and uncover areas for improvement.
• Align all marketing initiatives with overarching organizational KPIs.
• Integrate innovative digital tools and technologies to remain competitive and forward-thinking in the industry.

• Expand digital brand awareness to strengthen complementary sales channels and support market positioning.

• Serve as the primary voice of the construction customer, translating field insights into actionable recommendations for engineering, product management, and executive leadership.
• Influence the product roadmap by identifying emerging needs, unmet pain points, and opportunities for custom-built innovation.
• Ensure customer satisfaction and retention by shaping solutions that create real, long-term value in construction environments.
• Use customer data and feedback to guide product lifecycle decisions and strategic investments in features or configurations aligned with construction applications.

• Build, lead, and mentor a high-performing vocational sales team, fostering a culture of accountability, technical expertise, and customer-first values.
• Lead and mentor marketing support professionals, fostering a collaborative and innovative work environment.
• Analyze, design, and implement processes for the Sales and Marketing Support team to ensure organizational alignment while allowing each of Autocar's vocational teams to maintain a tailored approach to their markets.
• Develop and implement talent development programs that elevate internal capabilities and establish the team as recognized leaders in the construction space.
• Define organizational structure, headcount planning, and performance metrics for a scalable, growth-oriented sales team.
• Implement succession planning, skill development initiatives, and mentorship programs to ensure long-term team strength and continuity.

• Build and maintain executive-level relationships with key dealers, body builders, and major fleet customers in the construction sector.
• Develop long-term fleet sales strategies, including tailored programs and incentives that drive adoption and loyalty.
• Represent the brand at trade shows, industry forums, and key customer engagements, serving as an evangelist for the company's value proposition in the construction market.
• Pursuing co-marketing, joint product development, and strategic partnership agreements with select dealer and customer groups.
• Support each vocation with tailored strategic messaging that aligns with Autocar's core value proposition and brand identity.

• Conduct in-depth vocational market analysis to identify addressable segments that can be targeted through effective lead generation.
• Partner with inside sales teams to:

• Improve communication of Autocar's brand value.
• Enhance the customer experience across inside sales interactions.
• Drive growth within identified market segments.

• Partner with internal stakeholders in Marketing, Product Development, Engineering, and Manufacturing to ensure customer-aligned delivery and continuous improvement.
• Collaborate with Finance and Operations to ensure pricing models, forecasting, and delivery timelines support scalable growth.
• Engage with aftermarket, warranty, and customer support teams to drive lifecycle value and promote customer loyalty.

• Education requirements
• Required Experience Level
• Minimum 15+ years of commercial or vocational sales experience, with at least 8 years in executive leadership, preferably within the heavy-duty truck, vocational equipment, or adjacent industrial OEM sectors.
• Deep expertise in the construction vocation, with demonstrated success in driving large fleet deals, dealer engagement, and segment-based go-to-market initiatives.
• Proven track record of building high-performing teams, growing revenue, and influencing cross-functional product strategy.
• Strong understanding of vocational applications, equipment specs, job site requirements, and customer buying behaviors.
• Executive presence and experience in managing key accounts, navigating C-level relationships, and negotiating strategic partnerships.
• Bachelor's degree required; MBA or technical background (engineering, logistics, operations) strongly preferred.

• Strategic and systems-level thinker with ability to translate vision into execution.
• Skilled in customer-centric selling, consultative account management, and value-based differentiation.
• Exceptional leadership in talent development, change management, and organizational scale.
• Proficient in CRM, pipeline management, and market analytics tools.
• Relentless focus on customer outcomes, operational excellence, and long-term market leadership.
• Comfortable operating in fast-paced, cross-functional environments with a high degree of autonomy and accountability.
• Strong financial acumen and ability to tie commercial performance to broader business results.

• Capable of wearing task specific personal protective equipment which may include safety shoes, gloves, safety glasses, and ear protection.
• Capable of meeting OSHA standards for manual lifting guidelines:

• Ability to stand and/or walk for extended periods.

GVW Group