Creative Director

Belle Tire

  • Southfield, MI
  • Permanent
  • Full-time
  • 16 days ago
Job Description:The Creative Director is the brand-side lead of the creative direction of our brand. This role is responsible for developing, implementing, and safeguarding the brand's visual and creative identity across all channels and touchpoints. You will oversee the creation and consistent application of brand templates, guidelines, and guardrails, ensuring cohesive and compelling storytelling that drives brand equity and engagement. This role requires a strategic thinker with hands-on creative skills, a strong design sensibility, and the ability to collaborate cross-functionally with internal teams and external partners to bring the brand to lifeWhat You'll Do
  • Creative Leadership: Serve as the brand-side owner of creative direction, guiding the visual and verbal identity of the brand across all platforms.
  • Creative Development: Create and/or leverage agency templates to develop digital assets, emails, and other breakthrough creative elements.
  • Brand Stewardship: Own the development, maintenance, and evolution of brand guidelines, toolkits, and templates, ensuring consistency and integrity in all creative executions.
  • Implementation Oversight: Partner with creative agency, oversee and approve the execution of all creative work--including campaigns, digital assets, retail merchandising, social, and internal communications--to ensure it aligns with brand standards.
  • Cross-Functional Collaboration: Partner closely with HR, operations teams and other internal and external teams to ensure brand consistency and creative excellence.
  • Team Leadership: Manage and mentor in-house designers and creatives fostering a high-performing, collaborative, and inspired team culture.
  • Innovation: Stay on top of design trends, cultural moments, and audience behaviors to evolve the brand's creative expression in fresh, relevant ways.
What We're Looking ForMinimum Qualifications:
  • 8+ years of experience in a creative leadership role, in-house or agency supporting a consumer-facing brand
  • Proven expertise in brand design, creative strategy, and visual storytelling
  • Strong portfolio demonstrating a range of creative executions and brand systems work
  • Deep understanding of creative production processes across channels (print, digital, video, social, environmental)
  • Exceptional attention to detail and ability to maintain high standards under tight timelines
  • Excellent communication, presentation, and stakeholder management skills
  • Proficiency in Adobe Creative Suite and other design tools; familiarity with Figma or similar platforms is a plus
Preferred Qualifications:
  • Experience leading brand refreshes or rebranding initiatives
  • Strong understanding of brand architecture and messaging frameworks
  • Comfortable navigating ambiguity and building structure within a growing or evolving organization
Work EnvironmentThe position is based in an office environment, requiring periods of sitting and the operation of standard office equipment, including computers, phones, and other office tools. Work hours are typically 8-5, Monday through Friday, with occasional evening and weekend hours as needed.BenefitsWe offer premium benefits to keep your life moving.
  • Medical, Dental, Vision Insurance
  • Flexible Spending Account
  • Life/AD&D Insurance
  • Short/Long-Term Disability Insurance
  • Employee Assistance Program
  • 401(K) with company match
  • Flexible Paid Time Off
  • Closed Sundays and Holidays (New Year's Day, Memorial Day, 4th of July, Labor Day, Thanksgiving Day and Christmas Day)
  • Discounts on Products and Services
  • Employee Referral Program
  • Paid Training and Reimbursement for ASE Certifications
  • Belle Tire Scholarship Program
  • Career Growth Opportunities with a Growing Company
  • Learn more at
About UsAt Belle Tire, we believe you deserve a better experience when it comes to tires and vehicle services. That starts with hiring people who genuinely care - that's the Belle Tire Difference. With over 180 locations and 3,000 dedicated employees across Michigan, Ohio, Indiana, and Illinois, we are your one-stop shop for tires, wheels, and full-service automotive repairs. Our services include alignments, brakes, batteries, heating and cooling, oil changes, auto glass repair, and more.Since 1922, we've done what it takes to keep life moving for our customers and employees. We live by a shared set of values: Customer Satisfaction is the Bottom Line, we always Do the Right Thing, we Set the Tone with a positive attitude, we believe We Are They - there is no "us" and "them" here, and we Walk the Walk by following through on our commitments. These beliefs shape a culture of trust, respect, and pride, making Belle Tire a great place to build your career.We're not your ordinary tire shop, we're Changing Tires.Belle Tire is an Equal Opportunity Employer. We ensure all individuals are considered for employment and advancement based on their qualifications, skills, achievements, and experience, without regard to race, color, national origin, sex, age, religion, disability, veteran status, genetic information, sexual orientation, gender identity and expression, or any other characteristic protected by federal, state, or local law.

Belle Tire