Marketing Generalist

First Fidelity Bank

  • Oklahoma City, OK
  • Permanent
  • Full-time
  • 16 days ago
This website uses cookies to customize and improve your experience. If you are a California resident, you may be entitled to certain rights regarding your personal information. Additional information about our data collection practices and location specific notices is available on our privacy policy.XAccept CookiesThis website uses cookies to customize and improve your experience. If you are a California resident, you may be entitled to certain rights regarding your personal information. Additional information about our data collection practices and location specific notices is available on our privacy policy.XAccept CookiesMarketing GeneralistJob DetailsJob LocationCorporate Office - Oklahoma City, OKPosition TypeFull TimeJob ShiftDayJob CategoryMarketingDescriptionAt First Fidelity Bank, we are looking for talented, enthusiastic team members with a passion for service excellence. Our employees are critical to our overall success. We invest in our employees by providing excellent training and development, as well as advancement opportunities. We offer our employees a family environment, great benefits, competitive pay and paid time off for work/life balance. We are dedicated to giving back to the communities we serve, and we encourage our employees to participate in charitable giving and volunteer opportunities. One of our Core Values is to provide a caring place to work where people truly enjoy coming to work each day. Colleagues of First Fidelity Bank take pride in working here, make lasting friendships and have fun!SUMMARYThe Marketing Generalist is a versatile, execution-focused role within First Fidelity Bank's External Communications department, providing hands-on support for campaign execution, content creation, event coordination, and administrative tasks. This role enhances team agility by addressing immediate needs, ensuring operational continuity, and delivering high-quality marketing outcomes in a fast-paced environment.PRIMARY DUTIES/RESPONSIBILITIESPlease note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.Campaign Execution Support:
  • Assists with the execution of marketing campaigns across various channels, ensuring deliverables meet timelines and stakeholder requirements.
  • Track campaign progress in ClickUp, ensuring deliverables meet timelines and stakeholder requirements.
  • Troubleshoot minor campaign issues (e.g., scheduling conflicts, asset delays) and escalate complex challenges to the Marketing Operations Manager.
  • Assists with compliance reviews of all marketing collateral as assigned.
Content Creation and Coordination:
  • Draft and edit marketing content, including email, social media posts, updates, and customer-facing collateral, ensuring alignment with FFB's brand voice.
  • Maintain meticulous records, craft compelling content, and serve as a skilled writer, proofreader, and editor to ensure accuracy, clarity, and consistency in all marketing communications and documentation.
  • Collaborate with the Designer to pair content with visuals, ensuring cohesive and engaging presentations.
  • Update and maintain the content calendar in ClickUp to align posts with campaign timelines and bank events.
  • Partner with Digital Experience Lead in writing website content.
External Communications Team Support:
  • Keep the marketing team in sync by arranging schedules, securing meeting spaces, and capturing key action items to drive projects forward.
  • Manage marketing databases with care, keeping customer contacts and campaign assets up-to-date and aligned with data privacy standards.
  • Handle invoices, monitor budgets, and manage ordering and distribution of all marketing inventory (e.g., placemats, branded items).
Ad-Hoc and Team Support:
  • Provide hands-on support for urgent tasks, such as last-minute campaign adjustments or event staffing.
  • Assist specialists (e.g., Customer Lifecycle Specialist, Digital Experience Lead) with overflow tasks, such as data entry or content uploads, to maintain project momentum.
  • Adapt to shifting priorities, balancing multiple assignments with attention to detail and deadlines.
Other:
  • Additional duties as assigned by the Marketing Operations Manager or Director of External Communications.
  • Regular and reliable attendance is a minimum requirement of the job.
QualificationsQUALIFICATIONSEXPERIENCE REQUIREMENTS:5+ years of experience in a marketing or administrative support role, preferably in financial services or a regulated industry.EDUCATION REQUIREMENTS:
  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
  • Extensive years of experience in a comparable role can be considered in lieu of a Bachelor's degree.
OTHER REQUIREMENTS (SKILLS, ABILITIES, CHARACTERISTICS)
  • Strong organizational, multitasking, and project management skills, with expertise in campaign execution, content creation, and working with cross-functional teams.
  • Proficient in Microsoft Office Suite, marketing tools (e.g., CRM, Mailchimp), and project management software (e.g., ClickUp).
  • Skilled in marketing analytics, data-driven decision-making, and performance reporting.
  • Self-directed, action-oriented, and detail-focused, with a high degree of accuracy and ability to manage sensitive material confidentially.
  • Excellent written, verbal, and interpersonal communication skills, with a proactive, adaptable, and customer-focused mindset.
  • Detail oriented, excellent proofreader.
ADDITIONAL INFORMATIONSUPERVISORY RESPONSIBILITY: NoneWORKING CONDITIONS: Normal office duties

First Fidelity Bank