Omni Shopper Marketing Specialist
- Chicago, IL
- $81,944-112,669 per year
- Permanent
- Full-time
- 2+ years of experience in Shopper marketing and/or Digital marketing
- Bachelor’s degree required in marketing or business-related field preferred, MBA degree nice to have
- Experience working in a cross functional matrix organization
- Previous experience supporting two or more diverse functions including Sales, Shopper Marketing or Insights within a Consumer Package Goods company is preferred.
- Strong knowledge in Microsoft Office Suite
- Proficient and experience with syndicated data (AC Nielsen / IRI / Spectra/Retail Link preferred).
- Strong verbal and written communication skills
- Stakeholder management
- Create Omni Shopper Marketing solutions that deliver profitable sales growth for the customer. These solutions should include shopper expertise and insights across products/assortment, placement and everyday shelving, pricing, promotions and merchandising
- Influence Annual Account Business Planning by partnering with sales account managers and providing actionable shopper insights and solutions that support growth objectives for the customer, company and category
- Work with our retail media agency on retail media strategy and execution for our key customers
- Monitor and analyze program performance metrics and efficiently communicate key findings of programs to Sales and other cross-functionals
- Effectively manage relationships with internal cross-functional teams, agency partners, and others to execute programs
- Manage the e-commerce content creation process across our portfolio of brands ensuring images and copy are in adherence to PDS best practices.
- Support NAMs in uploading content and images into customer portals where syndication is not applicable.
- Maintain data syncing to customers in Salsify and maintain data pipeline between Aprimo, Salsify & Syndigo.
- Provide recommendations and execute strategies for content development and website updates in coordination with SEO goals
- Work with over 130,000 with diverse and talented Associates, all guided by The Five Principles.
- Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.