Associate Brand Manager, Global Portfolio Strategy and Brand Equity - STEM

SC Johnson

  • Racine, WI
  • Permanent
  • Full-time
  • 1 month ago
A career in marketing at SC Johnson gives you the opportunity to bring your business acumen and creativity to trusted brands that consumers trust and love. Through product innovations and equity-building communications, you'll connect people around the globe to our quality, trusted household products.SC Johnson marketers drive our vision to be the best in conversion marketing - creating profitable growth and growing brand affinity. They also own the P&L, solve holistic business problems, and activate the company's purpose-driven mission of making life cleaner, healthier and better through leading initiatives in sustainability, ingredient transparency and community support.As part of the marketing organization, you'll be surrounded by passionate team members who lead with innovative ideas that delight our consumers. You'll expand capabilities by working hand-in-hand with best-in-class agencies to develop brand stories and strategies that come to life through omnichannel campaigns. Your skills in collaboration and communication will be key on projects with cross-functional partners as you analyze consumer insights and craft ideas, innovations and new product developments that drive growth across our categories and brands around the world.
  • Location: Racine, WI
  • Job Type: Full-Time
  • Compensation: Competitive with Benefits Package
Success ProfileWhat makes a successful Marketer at SC Johnson?Check out the top traits we're looking for and see if you have the right mix.
  • Strategic problem solver
  • Consumer centric
  • Collaborative partner
  • Culturally aware
  • Curious
  • Courageous
Career ExperiencesCelebrate the success of pioneering promotions and partnerships with our quality, trusted brands.Lead and inspire teams to represent our portfolio through sharing product innovations and brand positioning.Feel the camaraderie that comes with being part of something bigger at annual awards celebrations and events.Job DescriptionAssociate Brand Manager, Global Portfolio Strategy and Brand Equity - STEMRacine, Wisconsin Category: Marketing Job ID: 26151Save JobSC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers - such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future - for the planet, for future generations and for every SCJ team member. Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.Flex your entrepreneurial instincts on STEM - possibly the most exciting brand you haven't heard of (yet). This is your chance to launch a brand that speaks to a new core of consumers. Come help build STEM's rollout and lifestyle movement country by country!The Global Marketing Associate Brand Manager (Portfolio Strategy and Brand Equity) for STEM will create and execute strategy for STEM's international launches, monitor in-market performance results and opportunities, and strongly partner with innovation team, creative agencies, and country marketing teams to support STEM's ongoing global expansion. You will also be the catalyst for keeping a pulse on competitive intelligence, market trends, and best practices. Ultimately, you will be contributing to the long term profitable growth and share gains for STEM in key countries.Essential Duties and Responsibilities:
  • Develop a global expansion portfolio strategy: product news, claims, graphics, etc that will represent STEM's global offering for tier 2+ countries
  • Partner with cross-functionals (innovation teams, Regulatory, RDE, etc) to ensure brand strategy is executed from Headquarters out to the countries
  • Leverage understanding of consumer/shopper motivations and behaviors to develop winning marketing plans, and share thought leadership with the countries (in partnership with Equity Leader)
  • Track performance of launches (business results, equity building, MEA milestones) and identify optimization opportunities
  • Demonstrate curiosity about the competition and emerging market trends. Mastermind and inspire the competitive intelligence movement and war-room mentality across the STEM team
  • Oversight and ownership of equity operational mandatories (BOS, graphics, scope, etc)
  • Shared accountability for Brand's P&L and shares globally
Required Skills/Experience /Competencies:
  • Bachelor's degree in Marketing or related subject required
  • 5+ years marketing experience in developing consumer products or 3-5 years experience after obtaining an advanced degree
  • Must have proven commercial experience outside North America
Preferred Skills/Experience/Competencies:
  • Passion for creativity and innovation
  • Comfortable working in ambiguity, and able to turn that to advantage
  • High sense of urgency and personal accountability
  • Passion for finding a better way and embracing a challenger mentality
  • Global experience/exposure
  • Leadership of cross-functional teams
  • Successful partnerships with agencies and ability to leverage ComX platforms into execution
  • MBA Preferred
Job Requirements:
  • Racine-based role
  • -Global travel possible 1x per year, 1-1.5 weeks
Inclusion & DiversityWe're a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.We're committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at .Better TogetherAt SC Johnson, we strive to create a positive, inclusive and unique workplace. We strongly believe SCJ people are able to achieve their best when they can collaborate and work together in person.Equal Opportunity EmployerThe policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.Accommodation RequestsIf you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to . All qualified applicants are encouraged to apply. Download the for more information.

SC Johnson