Public Relations & Events Manager Job
- Armstrong, IA
- $125,000-155,000 per year
- Permanent
- Full-time
Relocation offered: No
Employment status: Full-Time
Travel: 11%-25%
Non-compete: NoThe estimated base salary range for this role is $125,000 to $155,000 per year.
Individual pay is based upon location, skills and expertise, experience and other relevant factorsWhat does it mean to work at Armstrong?It means being immersed in a supportive culture that recognizes you as a key player in Armstrong's future. We are a large company with a local feel, where you will get to know and collaborate with leadership and your colleagues across the company.By joining us, you'll have the opportunity to make the most of your potential. Alongside a competitive remuneration package, you will receive:
- A benefits package including: medical, dental, prescription drug, life insurance, 401k match, long-term disability coverage, vacation and sick time, product discount programs and many more.
- Personal development to grow your career with us based on your strengths and interests.
- A casual work environment where we have a recognition program for our team, and service awards. You will also be able to make the most of our fitness center and lunchtime cafe.
- A working culture that balances individual achievement with teamwork and collaboration. We draw on each other's strengths and allow for different work styles to build engagement and satisfaction to deliver results.
- Play a role in shaping the voice of a growing brand
- Build relationships cross-functionally within the organization and also with media outlets and more.
- Work with great teams who thrive on creativity and collaboration.
- Develop and execute comprehensive PR strategies to increase brand visibility and enhance reputation.
- Own and cultivate relationships with trade publications, media outlets, and press contacts to ensure consistent and positive media coverage.
- Write, edit, and distribute press releases to the media, maintaining a high standard of content quality.
- Provide support to Corporate Communications, ensuring internal and external messaging is aligned.
- Create compelling content including op-eds, blogs, social media posts, and other communications to support the PR & event strategy.
- Develop key messaging and narratives that resonate with target audiences and reflect brand values.
- Build and nurture strong relationships with key influencers, thought leaders, and brand ambassadors.
- Partner with social media team to find new influencers and grow engagement and impact on sales growth.
- Leverage partnerships to enhance brand credibility and reach through collaborations, guest posts, interviews, and more.
- Partner with Analytics team to develop measurement process to tie media coverage and reach with success of strategic business outcomes.
- Monitor and report on key PR performance metrics including media reach, sentiment analysis, brand perception, and other relevant KPIs.
- Use data-driven insights to continuously refine and improve PR strategies.
- Lead strategy, planning, management, and execution of company events, including trade shows and industry conferences.
- Partner with Events Specialist on event logistics, including visuals, signage, messaging, and promotional materials to ensure a seamless experience for attendees.
- Ensure consistency in messaging across all PR channels and events, aligning with overall brand strategy and positioning.
- Collaborate with cross-functional teams to integrate PR efforts into broader marketing initiatives.
- Proven success in managing marketing campaigns, securing media coverage, and planning impactful events.
- Excellent verbal and written communication skills, with an ability to create compelling content for different platforms.
- Excellent organizational skills and the ability to manage multiple projects simultaneously.
- Creative and strategic thinker, with the ability to adapt to changing circumstances.
- Proficient in digital marketing tools, PR platforms, and event management software.
- Experience with social media platforms and analytics tools to track performance and engagement.
- Creative thinking with attention to detail.
- Bachelor’s degree in Marketing, Public Relations, Communications, or a related field.
- 8+ years of experience in marketing, public relations, event planning, or communications.
- Strong network of media contacts and influencers.
- Experience in managing large-scale virtual and in-person events.
We are committed to:
- Engaging a diverse, purpose-driven workforce;
- Transforming buildings from structures that shelter into structures that serve and preserve the health and well-being of people and planet;
- Pursuing sustainable, innovative solutions for spaces where we live, work, learn heal and play;
- Being a catalyst for change with all of our stakeholders; and
- Making a positive difference in the environments and communities we impact.