Job Description:We are seeking an SVP, Creative Product Solutions - Data & Technology to join our Global Data and Tech organization at Dentsu. In this role, you will leverage Dentsu's proprietary Dentsu Connect platform and lead the solutioning for D&T in Creative in pitches and importantly connecting the story with the media solution leads for integrated pitches. Your contributions will directly support and impact client growth for the creative practice by harnessing the power of data, creative solutions, and audience strategiesIf you have a talent for storytelling, uncovering rich insights to drive action, and the analytical depth to spot growth opportunities, you’re a fit. If you thrive on collaborating with cross-functional teams, learning specialized skills, and driving transformation, this role is made for you.Key ResponsibilitiesLead key pitches and organic growth opportunities from a D&T perspective for strategic Creative Practice Solutions including Dentsu Connect & GenStudio Dentsu+Connect the Creative and Production narrative with media and CXM for integrated pitches.Understanding Client Needs, Analyze the RFP (Request for Proposal) or client brief, identify pain points, business goals, and success metrics. Translate these into solution requirementsSolution Design & Strategy, Architect a tailored solution that aligns with the client’s objectives. Ensure the solution is feasible, scalable, and innovative. Collaborate with cross-functional teams (tech, data, creative, etc.) to shape the offeringStorytelling & Narrative Building, Craft a compelling narrative that connects the solution to the client’s vision. Highlight differentiators, value propositions, and business impact. Ensure technical details are communicated in a clear, client-friendly way.Pitch Presentation, Present the solution during the pitch, often as a key speaker. Handle technical or strategic questions with confidence and clarity. Adapt messaging based on the audience (e.g., C-suite vs. technical stakeholders).Collaboration & Leadership, Act as the central point of coordination across departments. Ensure alignment between business, creative, and technical teams. Lead rehearsals and refine the pitch based on feedback.Risk Management & Feasibility, Identify potential risks or limitations in the proposed solution. Offer mitigation strategies or phased approaches. Ensure the solution is deliverable within time, budget, and resource constraints.Keep informed about industry trends and regulatory changes that may affect strategy and targeting, particularly in the context of evolving data privacy landscapesLeverage Dentsu’s data capabilities, industry partnerships to uncover new opportunities for client growth, pilot testing, and innovation.Qualifications10+ years’ experience working in creative and marketing industries in both client and technology facing roles is idealGood understanding of creative technology and marketing platforms, in particular Adobe AEMExpertise in using identity and data platforms to drive measurable campaign success and personalized customer experiences.Rich understanding of audience tools and datasets ranging from panel based to large industry data assets including but not limited to Nielsen, GWI, YouGov, MRI, Merkury, Experian, ComScore, Mastercard, D&B etc.Deep understanding of digital data technologies, including first-party and third-party data, data lakes, clean rooms, CDP, CRM, and identity solutions.Proven experience in using advanced audience analytics, segmentation, and targeting to drive measurable campaign performance.Strong analytical, problem-solving, and critical-thinking abilities, with a strategic mindset.Experience with Media buy-plan-activate processes and technologyExcellent written and verbal communication skills, with the ability to influence and collaborate across teams.Ability to thrive in a fast-paced, deadline-driven environment with a proactive and growth-oriented approach.High accountability, ownership, and a collaborative mindset focused on partnership and innovation.Additional InformationThe anticipated base salary range for this position is $163,000 - $263, 350. Salary is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law Additionally, this position is eligible for discretionary incentive compensation. The company’s incentive compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit .Location: New York - 150 E 42ndBrand: MerkleTime Type: Full timeContract Type: PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
