Title: Product Marketing Manager - Wound CareCompany: Global Medical Device Manufacturer specializing in Advanced Wound Care products. With a US corporate office, they develop, manufacture, and distribute Wound care products nationwide. A company with GREAT culture.Location: Office is based in Milwaukee, this position will hybrid with 2-3 days in office per week with senior leadership, plus ability to travel 50-60% of the work week nationwide to field team and tradeshows.Description:
Responsible for the development, implementation and control of marketing programs to maintain and increase market share and profits.
Maintains an active field travel schedule to regularly meeting with customers, sales, personnel, vendors, inventors, and consultants.
Develops and administers launch plans for new or revised products
Creates and administers strategies for increasing market share of existing products
Evaluates performance of marketing initiatives and revises strategy in response.
Participates in planning of sales promotions or other special events, such as
conferences, trade shows, or user meetings.
Develops units, revenue and profitability forecast for complex product lines.
Develops product line pricing strategy.
Evaluates product improvements and line extensions while maintaining existing product base.
Identifies and writes requirements for new product development and acts as integral part of development team.
Establishes and directs engineering priority list for product group.
Formulates and executes new product launch activities.
Formulate and understand GPO contracting strategies and policies.
Monitors product group incident reports and helps direct corrective actions if needed.
Coordinates and assists with in-house sales training programs related to product group.
Develop and implement a five-year plan to support Injectable Drug Strategy.
Support product lines from a clinical standpoint and manage technical studies as needed
Manages overall profitability of complex product line (large dollar volume, major product development).
Requirements:
5+ years Wound care industry experience in product development marketing strategies and project management required.
Completed 4 year college degree.
Understanding of the Health Insurance Portability and Accountability Act (HIPAA) and compliance with HIPAA guidelines.
Computer literacy (Word, Excel, PowerPoint).
Ability to travel domestically, as required 50-60% of the time - rare international travel to Netherlands area.
Compensation:Base salary depending on experience $80k-$120k plus bonus. Travel corporate credit card, Mileage reimbursement for personal car use, 401k, technology, Full Medical Benefits offered, PTO.
