Creative Lead (Art & Design) — Spring, In-House Agency for TurboTax

Intuit

  • Oakland, CA
  • $157,000 per year
  • Permanent
  • Full-time
  • 1 day ago
TurboTax, the leader in tax preparation services, is on a mission to deliver a new era of people-centered tax experiences that inspire confidence in everyone. Our in-house agency, Spring,brings that mission to life through innovative campaigns and initiatives that position TurboTax at the forefront of the industry.We root ourselves in service, lead with transparency, and innovate with purpose in our dedication to fueling financial progress.As an ACD-level Art & Design lead at Spring, you’ll help define and elevate the visual direction of the TurboTax brand across a wide range of touchpoints—from national campaigns to product ecosystems to emerging digital platforms. Your expertise will drive brand storytelling, visual systems, and design-led marketing experiences that cut through culture and resonate with diverse audiences.You are a highly conceptual art director with a refined design sensibility and a passion for building iconic, strategically grounded brand work. You thrive at the intersection of idea and execution, bringing clarity and craft to every stage of the creative process—from initial concept to final delivery. You're just as comfortable shaping the big idea as you are guiding designers through typography choices or design system application.This role is for someone who’s ready to lead and inspire a team, own the creative process from end to end, and shape the future of the TurboTax brand through the power of exceptional design. Responsibilities
  • Set the creative vision across brand campaigns, marketing experiences, and design systems—bringing a strong point of view and clear direction to cross-functional teams.
  • Own concept development, collaborating with writers, strategists, product partners, and marketers to deliver smart, audience-driven, and culturally relevant creative work.
  • Mentor and inspire a team of designers and art directors, championing taste, craft, and experimentation while supporting growth and development.
  • Drive consistency and innovation across the TurboTax brand identity—balancing fidelity to brand systems with the need to evolve and push boundaries.
  • Present and advocate for creative work at the highest levels, effectively building trust and alignment with internal stakeholders and senior leadership.
  • Lead multiple workstreams, navigating ambiguity and shifting priorities with a steady hand, and ensuring exceptional execution under tight timelines.
  • Stay connected to culture, trends, and design inspiration—bringing fresh thinking to the table and identifying collaborators, vendors, and creative opportunities that keep the brand ahead of the curve.
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is: Bay Area California $157,000.00 - 212,500.00This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits).Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.

Intuit