BUSINESS DEVELOPMENT DIRECTOR - Paducah Sports ParkSports Facilities Management, LLCLOCATION: Paducah, KYDEPARTMENT: BUSINESS DEVELOPMENTREPORTS TO: GENERAL MANAGERSTATUS: FULL-TIME (EXEMPT)ABOUT THE COMPANY:Paducah Sports Park is a premier sport, recreation and entertainment destination focused on improving the health and economic vitality of Paducah, KY. You will be joining a championship level team focused on fun, fulfillment and service built to enrich the community as well as your career and personal growth.Paducah Sports Park is a member of The Sports Facilities Companies (SFC) and is the nation's leading resource for managing and developing sports, recreation, wellness, and events facilities. We provide a highly collaborative and supportive culture that raises our team members to new levels of career growth. Together, we will carve a path in a hyper-growing industry where you will enjoy the journey and learn from the industry's best while having some fun.SFC was awarded national recognition as a Top Workplace and is considered a workplace of choice. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. We are growing rapidly and looking for high performers at every level to grow with us.POSITION SUMMARY:The Business Development Director will promote the destination as a premier sports tourism, conference, tradeshow, and special events location booking large tournaments and sports tourism events. The execution of responsibilities will be accomplished by working closely with facility staff, regional and national event/tournament providers, and promoting the primary revenue streams through effective marketing and advertising efforts. The position will include selling sponsorships. They will be evaluated based on KPIs set by the General Manager, number of events booked, sponsorship sales or assistance, number of visitors or event attendees generated, new business development, new program expansion, and sales pace.PRIMARY RESPONSIBILITIES WILL INCLUDE, BUT ARE NOT LIMITED TO THE FOLLOWING:
Planning and implementing events, tournaments, and rentals to meet revenue targets
Maintaining an event calendar of rental/tournaments booked, listing all facility activities planned
Preparing and presenting regular reporting on event strategy and results
Managing communications with all stakeholders of events
Sponsorship sales both local and national to meet revenue targets
Event development and primary contact for all events after they have been contracted
Determine annual and gross-profit plans by forecasting and developing annual sales quotas for programs
Project expected sales volume and profit for existing and new products
Accomplish objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs while developing field sales action plans
Sustain rapport with key accounts by making periodic visits, exploring specific needs, and anticipating new opportunities
Provide information by collecting, analyzing, and summarizing data and trends
Serve as Manager-On-Duty ("MOD") at certain key events
THE IDEAL CANDIDATE HAS:
Proven success in generating awareness through consumer marketing and branding
Experience in youth and amateur sports as a consumer, marketing professional, or other relevant experience
Experience in using a CRM to manage and nurture potential or current customers
Experience in sponsorship sales and activation
Experience working with convention & visitors bureaus, regional sports commissions, and/or regional event management booking in a regional sport and/or convention center
Experience and success in promoting, booking, and delivering special events
Action-oriented personality with a 'get it done' attitude and proficiency for efficiency
MINIMUM QUALIFICATIONS:
Prior experience in marketing research to gain consumer insights (locally, regionally, and nationally) to identify key selling points for attracting corporate/organization relationships including sponsorship and financial partnerships, or business development activities
Bachelor's degree in business administration, marketing, or advertising; or a minimum of 5+ years' experience in a similar position preferred
Technologically savvy with skills in using multiple platforms or software for a variety of tasks such as cloud file management or project management
Advanced knowledge in using Microsoft Outlook, Word, Excel, and PowerPoint
Skilled at identifying and creating opportunities or promotions to deliver revenue goals
Must have excellent interpersonal, problem solving and negotiating skills
Must be a team player and deadline-driven
Must have excellent verbal and written communication skills
Must be able to work a flexible work schedule (nights, weekends, holidays, and long hours)
WORKING CONDITIONS AND PHYSICAL DEMANDS:
Must be able to lift 40 pounds waist high
May be required to sit or stand for extended periods of time whether indoors or outdoors, and squat, stoop or bend