Sales and Marketing Director

• Engage in selling the community by managing inquiries and prospects through the sales cycle to deposit and move-in.
• Develop and maintain a Customer Relationship Management database of all prospects and community contacts to track all sales activities.
• Maintain weekly productivity goals to achieve the number of leads and deposits.
• Work with other staff to identify new and potential referral sources and develop productive relationships.
• Manage a quarterly marketing plan by executing the tactical activities (as identified in the plan) to reach census goals.
• Participates in the planning and implementation of marketing events designed to cultivate new prospects, professional referrals and to promote the community.
• Represents the facility at professional events on- and off-site to educate and inform the participants on the facility’s capabilities and product offerings.
• Track department's expenses to budget monthly and annually and submit expenditures to Executive Director for review, recommendations, and approval.
• Manage marketing inventory of collateral and branded promotion items and stay within the projected budget at all times.
• Determine staffing requirement necessary to meet the department’s needs.
• Recruits, interviews, hires, and trains staff in the department.
• Oversees the daily workflow of the department.
• Performs other job-related duties as assigned.

• Be able to make independent decisions and follow instructions.
• Deal tactfully with personnel, prospects, residents, family members, visitors, government agencies/personnel, and the general public.
• Capable of working with ill, disabled, elderly, and emotionally upset people within the facility.
• Communicate effectively in a manner that is sufficient for effective communication with supervisors, team members, prospects, residents, and families.
• Knowledge of Microsoft Office Suite.

• Must meet all applicable state and federal requirements for this position.
• Bachelor’s degree and/or 3 years of experience in Sales & Marketing preferred.
• Proficiency with sales and marketing tools preferred.

• Prolonged periods of sitting at a desk and working on a computer & telephone
• Walking the property while touring, meeting with prospects and lease signings
• Must be able to lift 15 pounds at times
• Alternating between standing and sitting

• Executes tasks independently
• Ability to express yourself clearly and effectively
• General computer literacy

• Ambient room temperatures, lighting and traditional office equipment as found in a typical office environment
• May be exposed to variable temperatures and conditions while off-site

• Off-site travel may be required
• Able to work flexible hours as needed which may exceed 40 hours per week and may include nights/weekends

The Commons on Marice