Manager, Paid Media
DEPT
- Salt Lake City, UT
- $59,200-82,900 per year
- Permanent
- Full-time
- Maintaining an advanced understanding of primary paid media channels and how they fit within the funnel - to include Google Search, Microsoft Search, Meta (Facebook & Instagram), YouTube, Google Display Network, TikTok, Snapchat, Pinterest, LinkedIn, UAC.
- Driving account strategy geared towards achieving or exceeding client efficiency and growth goals.
- Developing and executing the appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets.
- Quantifying and prioritizing initiatives that will have the greatest impact on account performance.
- Driving the creation of client roadmaps, testing plans, reports/dashboards, and QBRs/FBRs to meet client needs.
- Managing the performance of designated client portfolio to client performance goals and practicing good stewardship of client budgets.
- Writing, reviewing and ensuring that agendas meet client needs for status calls and adhere to all important and upcoming management updates.
- Effectively leading client calls, speaking to completed projects, performance, and planned initiatives/long-term optimization strategy.
- Ensuring all account management efforts go through a QA process and are executed/delivered error-free.
- Owning the relationship between DEPT and dedicated platform reps (i.e. Google, Meta, LinkedIn, etc.). Working with reps to identify and vet new opportunities while maintaining platform best practices, etc.
- A minimum of 4 year paid search & social experience (Google Ads & Meta ads a must) and be comfortable with topics such as budgeting, bidding, and testing methodology
- Proven prior work experience presenting findings and making recommendations for account optimizations to internal or external clients
- Strong analytical and reporting skills and be proficient in Excel
- Strong written and verbal communication skills
- Google Ads certification
- Meta Blueprint certification
- You are an energetic and creative marketing enthusiast; eager to roll up your sleeves and be hands on, learn, and grow in the marketing space.
- You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environment
- Healthcare, Dental, and Vision coverage
- 401k plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave