
Product Manager
- Milwaukee, WI
- Permanent
- Full-time
- Work closely with functional leaders to develop and implement growth strategies to drive product profitability, volume, mix, market share improvement and price globally.
- Going beyond the traditional focus of timetables and budgets you will use your keen insights into what customers want in their own business plan - and work across disciplines to build the best solutions for our customers' toughest challenges
- Identify, consolidate, and transform VoC (Voice of Customer) inputs into new business opportunities, including NPD (new product development), existing product optimization, and user experience.
- Proactively gather and interpret competitor and market information, conducting market research to identify and define emerging new product and product adjacency opportunities.
- Use a combination of customer data, market research and industry knowledge to prioritize new opportunities into an aggressive roadmap that balances new functionality, strategic initiatives, improvements, and technical costs.
- Define product positioning in the marketplace considering how target customer segments benefit from our products relative to competition.
- Coordinate product launches across functions, working closely with marketing communications, engineering, sales and operations.
- Own business success in ramp-up phase after new product launches, ensuring cross-functional alignment and tracking of sales progress.
- Develop Enerpac's competitive packages for different Industrial applications / customer segments as a playbook for sales.
- Connect with key customers and other business partners on a senior level (e.g. suppliers of traded products) to enhance business relationships and grow our business.
- Position may require travel up to 50% of the time to support multiple global and regional facilities.
- A customer-centric focus on how to deliver business value with a keen understanding of the key drivers for our industrial and/or construction customer's business
- Strong background in Product management. Experience or high exposure to industrial products in global, B2B, construction and manufacturing markets is strongly preferred.
- Experienced in gathering voice of customer data and insights from end users.
- Understanding of markets, distribution channels, OEM requirements, and brand strengths
- Proven ability to lead and inspire through influence, across a matrixed organization to drive buy-in and business results
- Proven ability work with large enterprise customers and executives.
- Proven ability to work with sales and sales engineering teams.
- Proven ability to manage an effective go to market strategy
- Sustained record of self-motivated industrial/manufacturing sales or marketing achievements.
- Experienced in assisting the sale and promotion of products in the field.
- Excellent analytical and quantitative skills; ability to use data and metrics to make recommendations and measure success.
- BS/BA degree in Business, Engineering, relative technical field or equivalent previous experience.
- Minimum of 5-7 years' experience in a (relevant) marketing, engineering and/or sales role; with strong background in Product management. Experience or high exposure to industrial products in global construction and manufacturing markets is strongly preferred; sustained record of self-motivated industrial/manufacturing sales or marketing achievements. Experienced in assisting the sale and promotion of products in the field. Experienced in gather voice of customer from end users.
- Knowledge of hydraulic systems, components, applications, and operations preferred.
eQuest